Sick of Being Stuck Under $25K a Month?
Click below to learn how to break past it in the next 60 days:
https://gymbizaccelerator.com/

Podcast Summary

In this episode of Business Secrets for Gym Owners, Vince interviews Marty Musicant, owner of Active Life Fitness in New Jersey, who went from struggling to make $18,000/month and working 70-hour weeks to running a $60,000/month gym with six employees, strong profit margins, and real freedom.

Marty and his wife Kim share their remarkable journey — from losing their first gym to a fire, selling their home to keep the business alive, and battling burnout, to finally building a thriving, system-driven business that supports their dream life.

Through consistent marketing, hiring strategically, and developing the right mindset, Marty and Kim transformed Active Life Fitness into one of SPF’s most successful case studies.

5 Key Points

1. From Burnout to Breakthrough
   In 2018, Marty and Kim were stuck at $18K/month, working split shifts, and running nearly every session themselves. Joining SPF changed everything.
2. Marketing Consistency Wins
   Daily emails, structured social posts, and a planned marketing calendar created consistent lead flow — no more “hope marketing.”
3. Hiring the Right People Early
   Bringing on a full-time coach and part-time admin gave them the time and space to grow. Within a year, revenue jumped 40%.
4. Smart Price Increase, Big Payoff
   With Vince’s guidance, they raised prices across the board — only three members canceled, and revenue grew by $3,000 in monthly EFT.
5. Abundance Over Scarcity
   Marty’s biggest breakthrough was mental. Shifting from fear and competition to generosity and abundance unlocked both personal and business growth.

Sick of Being Stuck Under $25K a Month?
Click the link below to learn how to break past it in the next 60 days:
https://gymbizaccelerator.com/

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