From Hope to Strategy - Making Marketing Work for Professional Services
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From Hope to Strategy - Making Marketing Work for Professional Services
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このコンテンツについて
In this episode of Muhami Matters, Chris Adams speaks with Cat Woolrich, Founder of Nine Yard Marketing, about why “hope” is not a marketing strategy and how professional services firms can move from wishful thinking to measurable, strategic marketing that drives results.
They explore:
✅ Why many professionals still rely on “hope” in their marketing
✅ How to align marketing with business goals
✅ The importance of clear messaging and knowing your audience
✅ How to measure success and know when to pivot
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