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Two Munster stories show how smart sponsorships shape jerseys, stadiums, and community impact. We dig into Tipperary’s Clover rebrand with Fiserv, Waterford’s Azzurri Walsh Park deal with Azzurri, and what naming rights mean for fans, facilities, and funding.

• Tipperary renews with Fiserv under Clover brand on county jerseys
• Performance-linked elements and support across senior and underage panels
• FBD Semple Stadium naming rights delivering upgrades and community programmes
• Waterford partners with Azzurri to rename Walsh Park, deepening local ties
• Facility modernisation at Walsh Park is improving safety, media, and fan comfort
• Strategic naming rights as sustainable funding for local sport

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