What happens when a nurse practitioner gets quoted $1 million for software and told "that's cute" when she says she'll build it herself? She teaches herself to code in 100 hours and launches a SaaS company.

SaaS founder Stephanie Betters joins Blakely and Heather to share how she rage-coded Left Main CRM—now a high-growth company and Salesforce partner—in just three months. Drawing from their combined 20+ years at conferences, the trio goes beyond Stephanie's inspiring story to tackle the awkward, uncomfortable, and sometimes unsafe situations nobody talks about at industry events.

In this episode, Stephanie reveals:

• Stephanie's journey from cardiothoracic nurse practitioner to SaaS founder

• How she taught herself to code and built a CRM in 100 hours

• Why she's a believer in the Salesforce Ohana community

• Why she never drinks when traveling solo

  
  

We also cover practical conference tips including:

• Why you should never wear heels (and which sneaker brand to try)

• How to handle "the name blank" when someone remembers you but you don't remember them

• Why companies should never make employees share hotel rooms

• Safety strategies for elevators, Ubers, and late-night situations

• Why drinking boundaries change when you move from subordinate to leader

  
  

This is the honest, vulnerable conversation about conferences that nobody's having—but everyone needs to hear. Whether you're headed to your first conference or your twentieth, this episode will help you navigate the sticky situations with confidence and stay safe while building meaningful connections.

LINKS & MENTIONS

• Stephanie Betters on LinkedIn

• @stephbetters on Instagram

• Left Main REI - CRM for Real Estate Investors

• Dreamforce 2025 by @salesforce

• Saysh - Website

• @bysaysh on Instagram by Allyson Felix

• How We Got There podcast hosted by Mike Davis

  
  

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We want to hear YOUR sticky situations! Share your story at https://notall.biz/ and we’ll tackle it on an upcoming episode.