『The critical importance of innovation | Dr Kasia Hein-Peters - Ep 181』のカバーアート

The critical importance of innovation | Dr Kasia Hein-Peters - Ep 181

The critical importance of innovation | Dr Kasia Hein-Peters - Ep 181

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 Podcast Episode: Driving Innovation for Success with Dr. Kasia Hein-Peters**Host:** Dr. Steven Greene, The Success Doctor **Guest:** Dr. Kasia Hein-Peters, MD – Innovation Expert, Best-Selling Author, and Founder of Abante Scientific **Episode Overview:** In this inspiring episode of the Make the Great Experience podcast, Dr. Steven Greene welcomes Dr. Kasia Hein-Peters, a global leader in pharmaceutical and medical innovation. With over two decades of experience leading strategic marketing for major companies like Merck, Eli Lilly, and Novartis, Dr. Kasia shares her journey from clinical medicine to pioneering innovations that impact millions worldwide.**Key Topics Covered:** - Kasia’s transition from psychiatry physician to innovation leader in the pharmaceutical industry. - The significance of innovation in business growth, including incremental vs breakthrough innovations. - How small improvements keep products competitive, while radical innovations ensure long-term relevance and market leadership. - Practical examples of incremental innovation in healthcare and how companies can scale towards breakthrough changes. - Building innovation capabilities and managing risk to select the most impactful projects in a resource-constrained environment. - The importance of structured innovation management with frameworks and validated approaches. - Kasia's bestselling book, *Innovation Planner 2025*, designed as a hands-on workbook to help entrepreneurs and companies implement innovation systematically. - Cultural differences in innovation approaches – comparing American entrepreneurial “doers” versus more cautious European planning styles, and Poland’s emerging innovation ecosystem. - Advice for entrepreneurs on nurturing creativity while applying discipline to develop sustainable innovation culture.**Notable Quotes:** - "Innovation is how almost every successful business grows." — Dr. Kasia Hein-Peters - "Incremental improvements keep you relevant today; breakthrough innovations shape your future." — Dr. Kasia Hein-Peters - "Creativity is not the problem. The challenge is selecting and executing the right innovative ideas." — Dr. Kasia Hein-Peters - "Entrepreneurial culture is just one of five types of innovation cultures. Knowing your culture matters." — Dr. Kasia Hein-Peters**About Dr. Kasia Hein-Peters:** Dr. Kasia Hein-Peters is a best-selling author, international speaker, and innovation consultant dedicated to bringing meaningful science and technology advances to market. As founder of Abante Scientific, she coaches organizations and entrepreneurs worldwide to unlock innovation success, leveraging her extensive experience in global pharmaceutical marketing and commercialization.**Connect with Dr. Kasia Hein-Peters:** Website address: https://abantescientific.com/LinkedIn profile: https://www.linkedin.com/in/kasiaheinpeters/Schedule your free innovation strategy session: https://calendly.com/kasia-hein-peters-md/next-horizon-innovation-advisory. Kasia offers 10 free sessions for listeners of the Make the Great Experience podcast.- Book: *Innovation Planner 2025* (Available on Amazon Kindle and in print) **Why Listen:** If you are an entrepreneur, innovator, or business leader looking to grow your company through innovation, this episode sheds light on building a sustainable innovation pipeline and culture. Kasia provides practical frameworks and a mindset shift for transforming ideas into impactful results.**Host’s Final Thoughts:** Innovation is key to lasting success — knowing when to improve and when to disrupt is what differentiates leaders from followers. With Kasia's expert guidance, you can plan your innovation journey with confidence.the the Fave Five Color = blue Food = SushiMusic = Classic RockPlace = Las Vegas Hobby = hiking to ghost townsOur haiku / senryuKasia was our guestShe was really excellentInnovation rules!---If you want, I can also create social media snippets or a short episode teaser for this. Would that be helpful?Learn More... Submit your request here:I want to be on the mAke the grAde Experience PodcastCheck out all that Dr Greene offers: http//:www.makethegrade.netEntrepreneurial Opportunities: I want to be an entrepreneurThe Student Entrepreneur AcademyThe Student Entrepreneur AcademyReach Dr Steve directly: sgreene@makethegrade.net
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