Skip Cleaning, Plant Trees: Hospitality's Win-Win
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Skip Cleaning, Plant Trees: Hospitality's Win-Win
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このコンテンツについて
Skip a daily clean, plant a tree, and turn guest choice into measurable sustainability impact.
Hear how one hotelier made this idea global and planted close to 700,000 trees.
Guest: Floris Licht, hotelier, entrepreneur and founder of Company: Hotels for Trees, and General Manager at DoubleTree by Hilton Amsterdam Central Station. Host: Arjan Eikelenboom.
- Save housekeeping costs while funding verified tree planting projects.
- Boost staff recruitment and team engagement with hands-on planting days.
- Offer guests an easy carbon-aware option that integrates with PMS and digital check-in.
- Convert group and corporate bookings into tangible CSR outcomes and marketing stories.
Practical tactics for quick implementation and measurable guest-facing impact.
Follow The Future of Hospitality for weekly insights into hospitality, hotels, and guest experience.
Disclaimer: This podcast shares stories, experiences, and opinions from hosts and guests. They are personal perspectives only and not statements of fact or official advice from The Future of Hospitality