
Is Your UVP Costing You Guests?
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このコンテンツについて
Stop guessing what guests want. Learn a practical process to turn customer conversations into a clear, revenue-driving proposition.
Market clarity, a single source of truth, and AI-ready operations that protect margin and service.
Anu Ala-Outinen, co-founder of Moder and former competition lawyer turned travel tech entrepreneur, explains how to validate your market and make your UVP operational.
- Validate demand by talking to customers so you attract the right guests and reduce costly assumptions.
- Craft a UVP that is clear, relevant, and memorable so teams make faster, more consistent decisions.
- Consolidate messy tech stacks into one platform to sell experience packages, streamline operations, and get a single source of truth.
- Apply AI to personalize offers and optimize staffing while keeping human service central to the guest experience.
Follow The Future of Hospitality for weekly insights into hospitality, hotels, and guest experience.
Disclaimer: This podcast shares stories, experiences, and opinions from hosts and guests. They are personal perspectives only and not statements of fact or official advice from The Future of Hospitality