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Stuck with an outdated and broken marketing model? What practical steps should you apply when developing an AI integrated marketing strategy? Join Tom Wheelwright as he discovers how to take control and transform your marketing with guest and author of “Unchained: Breaking Free from Broken Marketing Models,” Sara Nay.

Sara Nay is the CEO of Duct Tape Marketing, where she helps small businesses turn marketing strategy into scalable systems their teams can actually execute. Since 2010, she's worked with thousands of business owners and fractional CMOs, blending big-picture strategy with scalable operations.

In this episode, explore the incredible AI tools at your fingertips, how deep thinking in the developing stages will allow you to communicate deeply with your ideal client, and how AI can help your business grow substantially with ongoing analysis.

Order Tom’s book, “The Win-Win Wealth Strategy: 7 Investments the Government Will Pay You to Make” at: https://winwinwealthstrategy.com/


00:00 - Intro.
03:16 - Steps to Integrate AI in a Marketing Strategy.
06:10 - Craft Your Messaging to Your Ideal Client on a Deeper Level.
09:10 - Mapping: Planning Phase of the Strategy (Know, Like, Trust, Try, Buy, Repeat & Refer, Content & Execution Calendar).
13:00 - It’s NOT AI - It’s Nurturing Trust & Transformation.
18:57 - AI Tools for Marketing.
21:00 - Closing Statements.


Looking for more on Sara Nay?

Book: “Unchained: Breaking Free from Broken Marketing Models”
Website: www.ducttapemarketing.com/
Facebook: www.facebook.com/ducttapemarketing
Instagram: @ducttapemarketing
LinkedIn: www.linkedin.com/in/ducttapemarketing
X/Twitter: @ducttape
TikTok: @ducttapemarketing

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ABOUT US:
Tom Wheelwright is the founder and CEO of WealthAbility and TFW Advisors, a leading authority on tax strategy and wealth building. He is the best-selling author of Tax-Free Wealth and a trusted advisor to Robert Kiyosaki. As a world class CPA, Tom is dedicated to empowering entrepreneurs and investors to reduce their tax burden and achieve financial freedom. He currently resides in Phoenix, Arizona.


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WealthAbility® does not provide tax, legal or accounting advice. The materials provided have been prepared for informational purposes only, and are not intended to provide tax, legal or accounting advice. The materials may or may not reflect the most current legislative or regulatory requirements or the requirements of specific industries or of states. These materials are not tax advice and are not intended or written to be used, and cannot be used, for purposes of avoiding tax penalties that may be imposed on any taxpayer. Readers should consult their own tax, legal and accounting advisors before applying the laws to their particular situations or engaging in any transaction.