
Ep 1: Three Mates, One Mission – The Story Behind Woodrow Finance | 3 Kings Finance Podcast
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In this high-energy debut of 3 Kings-Finance Podcast, mortgage brokers Dan, Baxter, and Nathaniel sit down to share the real, unfiltered journey behind the growth of Woodrow Finance — from humble beginnings to becoming one of the top-performing brokerages in Australia. This episode is equal parts origin story, business insight, and banter-filled bonding session.
Listeners will hear how each of the hosts found their unique path into the mortgage broking world, what drives them to serve their clients so passionately, and the lessons they’ve learned building a brand that thrives on authenticity, trust, and transformation. Whether you're a first-time buyer, a fellow broker, or just love a good hustle story, this episode delivers honest reflections, practical wisdom, and plenty of laughs.
📌 Episode Breakdown:
0:00 – Intro & Podcast Vibes
Meet the Three Kings: Dan, Baxter, and Nathaniel
The podcast’s purpose: sharing stories, journeys, and client wins
"Finance news that tastes like good finance news" — setting a fresh tone
3:00 – From Solo Dream to Growing Empire
How Woodrow Finance evolved from Dan’s solo dream to a booming brokerage
Doubling the team in 30 days and the milestones they've hit
Humble beginnings: the early hustle and personal sacrifices
8:00 – The Why Behind the Work
Each broker shares their “why” — what drives them in business and in life
Stoicism, challenges, and the "obstacle is the way" mindset
The power of long, heartfelt Google reviews
14:30 – How the Team Came Together
Baxter’s cautious start and eventual buy-in to the Woodrow vision
Nathaniel’s bold cold-call to a business partner that led to a surprise meeting with Dan
Shared values, trust, and backing each other from day one
20:00 – Finding Your Niche in Broking
Nathaniel: The First Home Buyer Specialist
Baxter: The Complex Deal Fixer who thrives on turning no into yes
Dan: The all-rounder with a heart for client wins and team growth
26:00 – Client Relationships & Long-Term Impact
Building trust through transparency and goal-focused lending
The importance of structuring loans with the future in mind
Why brokers are more than deal-makers — they’re life-changers
30:00 – Final Thoughts & Looking Ahead
The vision for Three Kings: real stories, real people, real finance
Celebrating growth — personal, professional, and for their clients
“Your vibe is your tribe” – how culture, connection, and community drive their success
🔥 Key Themes:
Authentic business growth
Client-centered lending
Mentorship and team dynamics
Navigating challenges in the finance industry
Turning vision into reality with confidence and care
🎯 Perfect For:
First home buyers looking for a human approach to finance
Aspiring brokers seeking insight and inspiration
Anyone who loves a real story about entrepreneurship and teamwork
📲 Subscribe now and join the journey as the Three Kings bring the human side of finance to the mic. New episodes, more stories, and real lessons — coming soon.