Lead source tracking isn’t exactly the sexiest topic, but it might be the one thing standing between your law firm and next-level growth.

If you’ve ever looked at your marketing reports and thought, “Where are these leads even coming from?” or “Why aren’t we closing more of them?”, then this episode of Crushing Chaos With Law Firm Mentor is the one for you.

In it, I break down five simple but powerful strategies to close the gap between marketing and sales, so you can stop wasting good leads and start converting the right clients.

Listen in now and learn:

• The one intake question that changes everything
• Why your CRM is only as useful as your data consistency
• How to avoid falling for vanity metrics
• What AI is doing to your lead flow
• How to turn raw data into actual strategy

… and so much more!

Tune in now.

Key Takeaways:

Introduction (00:00)

Ask leads how they found you (02:24)

Bridge the marketing-sales gap (05:19)

Ensure data consistency (08:05)

Stop relying on the wrong metrics (10:33)

Turn insights into real strategy (17:55)

Additional Resources:

⚡ [Free Training] 5 steps to never stop growing: https://lawfirmmentor.net/go/

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Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!