TKO's Global Power Play Puts WWE Toxic Fandom Into Tailspin
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TKO's Global Power Play Puts WWE Toxic Fandom Into Tailspin
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The move, which is reportedly part of a massive new deal that includes the 2027 Royal Rumble and at least one other major event in the same year, is a clear signal of TKO Group Holdings' focus on maximizing global revenue, with reports suggesting these events could earn the company upwards of $50 million each night.
The outrage is palpable, with many fans feeling that WWE is "selling out" and prioritizing huge sums of money from foreign governments over the traditional fan base that has supported the company for decades. This sentiment is amplified by comments from TKO COO Mark Shapiro at the recent Communacopia tech conference, where he spoke candidly about a new strategy to maximize "ticket yield" and raise prices, further alienating fans who feel they are being priced out of attending live events.
Compounding the corporate-driven controversies are recent creative and talent-related developments that have left a bitter taste in fans' mouths. The Friday night AAA Worlds Collide event, a crossover show with WWE, saw the promotion's top prizes go to two of WWE's most polarizing figures: Dominik Mysterio and Natalya.
This mirrored the recent success of Trick Williams and Jacy Jayne in the promotion, leading to frustration from a fan base that feels a handful of "chosen" stars are being force-fed to them.
Finally, the recent and sudden release of Andrade has added fuel to the fire. The talented star's departure has left many fans fuming, especially given his recent return to the company and his lack of television time.
This move, combined with Triple H's own recent comments about the "internet following" not being "real life," has created a deep chasm between the company's leadership and its most vocal supporters.
The collective frustration over the WrestleMania announcement, the rising ticket costs, the perceived favoritism in inter-promotional partnerships, and the perplexing talent release of Andrade, has created an environment where fans feel unheard and unvalued in the TKO era of WWE.
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