In this episode of Business Owners Smashing It Online, sales expert Andrew joins Nik Cree to break down the essentials of modern selling. Discover how to shift from “pushy tactics” to a relationship-first approach that delivers real value, builds trust, and closes more deals.

You’ll also get a behind-the-scenes look at Andrew’s proven sales frameworks, practical strategies, and even live giveaways including strategy calls and a free month in his mastermind program.

If you’ve ever struggled with converting leads into clients, felt uncomfortable with “selling,” or wanted to scale your business without sleazy tactics—this session is for you.

What You’ll Learn:Why sales is about relationships, not transactions

How to give value before asking for the sale

Proven strategies to overcome objections and boost confidence

Andrew’s two-day sales process framework explained

How newsletters and follow-ups keep you top of mind with prospects

Insights into government tenders and opportunities for small businesses

Exclusive live coaching and giveaways from Andrew

Why It Matters:Most business owners avoid sales because they don’t want to be pushy. But without sales, there’s no growth. Andrew shows you how to sell authentically—by leading with relationships and value—so your clients feel supported, not sold to. These strategies can transform how you connect, communicate, and close deals.

About the Speaker:

Andrew is a seasoned sales coach and mentor who has helped business owners across industries scale their revenue with ethical, value-driven sales strategies. Through his mastermind, workshops, and one-on-one coaching, Andrew equips entrepreneurs with the confidence, scripts, and frameworks to master sales without the sleaze.

🕒 Timestamps(00:00) Welcome & Introduction

(06:42) Why sales starts with building relationships

(15:08) The role of confidence in closing deals

(22:35) Overcoming objections without pressure

(31:10) Andrew’s two-day sales process framework

(45:22) How newsletters keep you top of mind

(59:28) Live giveaways: free 30-min strategy calls

(1:02:28) Prize draw: free month of Andrew’s Sales Mastermind

(1:05:05) Wrap-up & key takeaways

(1:06:10) Office Hours + next week’s webinar announcementWant weekly tips that will help support and grow your business?

Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: SmashGo.co/Bosio