What does it take to transform insight into business impact?

On this episode of The Ripple Impact, I’m joined by James Wycherley, Chief Executive of the Insights Management Academy, author of Transforming Insight and The Insight Leader’s Playbook, and a global authority on elevating insight teams.

We talk about:🌊 Why insight must move beyond transactions into transformation🌊 The politics of AI and why it could repeat the mistakes of big data🌊 How storytelling, empathy and influence are the real job of insight leaders🌊 Ripple moments that took James from Barclays to shaping insight worldwide

This is a masterclass for anyone in insights, marketing, or leadership.

🎥🎧 Watch or listen to the full episode now - and drop me a message, I’d love to hear your ripple story.

#TheRippleImpact #WaveMakers #Marketing #Branding #Insights #Leadership #AI

From a childhood lisp to boardrooms, Dr. Stefanie Teichmann’s story is proof that the ripples we least expect often shape the biggest waves in our lives.

Stefanie’s experience span global giants like Nike, Coca-Cola, Google and McKinsey.

In this episode of The Ripple Impact, Stefanie joins host Laura Barber to discuss:

✨ The moment she first heard her voice and broke down in tears

✨ The power of persistence in finding solutions (and mentors)

✨ Lessons from feedback - why timing, kindness and impact matter most

✨ Why leaders must own their story before others write it for them

✨ The visibility gap: why your work doesn’t speak for itself

This is a masterclass in resilience, leadership, presence and human connection.

🎥 Watch on YouTube or listen here on Spotify and don’t forget to subscribe

📩 Want to bring more storytelling and presence into your brand? Let’s work together at The Ripple Impact.

#TheRippleImpact #WaveMakers #LeadershipDevelopment #Branding #Leadership #Storytelling #ExecutivePresence

Natasha Hritzuk has shaped strategies at Microsoft, Warner Brothers Discovery, and General Mills - and in this episode of The Ripple Impact she shares how conviction, consumer truths, and bold research drive meaningful change.

We explore:🌊 How insights teams earn a real seat at the table🌊 The C-suite meeting that sparked chaos - and opportunity🌊 Why consumer voices must guide creation, not just validation🌊 The dangers of tunnel vision (“we’re not in the business of…”)🌊 How conviction, empathy, and instinct fuel strategy and innovation

This is a must-listen for anyone in marketing, brand, or leadership who wants to see around corners, not get blindsided by them.

📩 Work with Laura at The Ripple Impact if you’re ready to elevate your brand storytelling.

#TheRippleImpact #WaveMakers #Marketing#Branding #Insights #Strategy