『The Narrative Advantage』のカバーアート

The Narrative Advantage

The Narrative Advantage

著者： Erin Trafford
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 The Narrative Advantage Podcast is where ambitious entrepreneurs and leaders learn how to unlock the real power of their story — so they can sell with resonance, lead with confidence, and build businesses that align with their purpose.

Hosted by Erin Trafford — trusted communications strategist, media veteran, CEO of Story Studio Network and creator of The Narrative Advantage Method — each episode blends sharp storytelling strategy with embodied practices that help you feel safe, confident, and magnetic in your message.

More than tactics, this is about building the clarity and narrative advantage that sustains your business—and your energy—for the long run.Erin Trafford Incorporated
エピソード
  • Who really needs you right now?

    Who really needs you right now?
    2025/09/11
    In this episode, I’m cutting straight to the jugular: audience precision. I walk you through how “reach” without resonance wastes time, money, and momentum — and why the real move is choosing the one group that needs you right now. We’ll dismantle the “myth of everyone,” recalibrate how you position yourself in the present (no future-self cosplay), and then, yes, we’re going there — to your throat chakra. Because when you try to say it all at once, your voice gets tight, your copy bloats, and your sales stall.

    What you’ll learn:
    • Why “reach” without resonance is an expensive vanity metric
    • The “myth of everyone” and how it dilutes clarity and cashflow
    • How to choose one “right-now” audience (without forever niching)
    • The teacher test: are you speaking like K-12 or Calculus 401?
    • How precision creates momentum (hello, arrow vs. Super Soaker analogy)
    • Embodied comms: what a tight or overactive throat is trying to tell you
    • Simple somatic care for your voice (castor-oil wrap FTW)
    • Three journaling prompts to set your message on rails today




    Your Next Steps:
    • Work with Me: https://www.erintrafford.com/link-in-bio
    • Grab the Story & Somatics Private Audio Vault: https://erintrafford.com/story-and-somatics
    • Connect on Instagram: https://www.instagram.com/its.erintrafford
    • Connect on LinkedIn: https://www.linkedin.com/in/erintrafford/
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    27 分
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