Finance Specialist: The lucrative opportunity of SME diversification
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Finance Specialist: The lucrative opportunity of SME diversification
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In a competitive market, the true mark of a successful broker isn’t just the number of loans settled – it’s the strength and depth of their client relationships.
While the residential mortgage will always be vital, the most progressive brokers are discovering a powerful strategy to future-proof their businesses: strategic diversification into SME lending.
This was the topic of discussion in this week’s episode of Finance Specialist. Here, co-host, Accendo Financials’ Trent Carter, noted that a broker might wait over four years for another transaction from a typical PAYG home owner. For an SME client, the next opportunity often arises within six months.
Diversification into SME lending is the strategic key to building a deeper, more profitable, and future-proof brokerage.