
How Email Promos Actually Work (and Why They Still Sell Books)
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If you want to sell more books, reach more readers, and spend less time guessing what works, start here.
In this episode, Ricci Wolman and Ferol Vernon break down the strategy that helped launch the careers of countless successful indie authors - email promos. They’ll explain what email promos are, when to run them, and why they’re still one of the most effective tools in your book marketing toolkit.
You’ll learn:
- Why email still outperforms social media when it comes to book marketing
- How promo sites connect your book to the right readers
- What a promo stack is and how to use it to your advantage
This is the foundation of modern book promotion.
Let’s get into it.
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