アルフィ・コ−ン

One basic need all children have, educator Alfie Kohn argues, is to be loved unconditionally, to know that they will be accepted even if they screw up or fall short....

Since its publication in 1993, this groundbreaking book has persuaded countless parents, teachers, and managers that attempts to manipulate people with incentives may seem to work in the short run, but they ultimately fail and even do lasting harm....

Punished by Rewards presents an argument unsettling to hear but impossible to dismiss....

Death and taxes come later; what seems inevitable for children is the idea that, after spending the day at school, they must then complete more academic assignments at home. The predictable results: stress and conflict, frustration and exhaustion. Parents respond by reassuring themselves that at...