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Now including a new afterword! An instant New York Times bestseller from award-winning journalist Kara Swisher, Burn Book is a “highly readable…bawdy, brash, and compulsively thought-provoking” (Booklist, starred review) account of the tech industry and its founders who wanted to change...

The Great Digital Convergence of all media types into one universal digital medium occurred, with little fanfare, at the recent turn of the millennium. The bit became the universal medium, and the pixel conquered the world. Henceforward, nearly every picture in the world would be composed of pixels. In A Biography of the Pixel, Pixar cofounder Alvy Ray Smith argues that the pixel is the organizing principle of most modern media, and he presents a few simple but profound ideas that unify the dazzling varieties of digital image making.

How did a simple design error cause one of the great disasters of the 1980s - the collapse of the walkways at the Kansas City Hyatt Regency Hotel? What made the graceful and innovative Tacoma Narrows Bridge twist apart in a mild wind in 1940? How did an oversized waterlily inspire the magnificent Crystal Palace, the crowning achievement of Victorian architecture and engineering? These are some of the failures and successes that Henry Petroski, author of the acclaimed The Pencil, examines in this engaging, wonderfully literate book.

Brought to you by Penguin. What will the internet of the future look like? The internet of today is a far cry from its early promise of a democratic network of unbridled innovation. In the last decade, it has fallen under the control of a small number of monopolistic companies like Apple, Google...

Starting with hands, abacus, and slide rule, humans have always reached for tools to simplify math. Pocket-sized calculators ushered in modern mathematics, helped build the atomic bomb, took us to the bottom of the ocean, and accompanied us to the moon. The pocket calculator changed our world, until it was supplanted by more modern devices that, in a cruel twist of irony, it helped to create. Keith Houston transports listeners from the nascent economies of the ancient world to World War II, and into the technological arms race that led to the first affordable electronic pocket calculators.

The secret history of the invention that changed everything-and became the most profitable product in the world. "The One Device is a tour de force, with a fast-paced edge and heaps of analytical insight."-Ashlee Vance, New York Times bestselling author of Elon Musk "A stunning book. You will...

In this groundbreaking work, pioneering technology thinker and economist W. Brian Arthur sets forth a boldly original way of thinking about technology. The Nature of Technology is an elegant and powerful theory of technology's origins and evolution. It achieves for the progress of technology what Thomas Kuhn's The Structure of Scientific Revolutions did for scientific progress.

Boolean algebra, also called Boolean logic, is at the heart of the electronic circuitry in everything we use - from our computers and cars, to our kitchen gadgets and home appliances. How did a system of mathematics established in the Victorian era become the basis for such incredible technological achievements a century later?

Oil has made fortunes, caused wars, and shaped nations. Accordingly, no one questions the idea that the quest for oil is a quest for power. The question we should ask, Finding Oil suggests, is what kind of power prospectors have wanted. This book revises oil's early history by exploring the incredibly varied stories of the men who pitted themselves against nature to unleash the power of oil.

To live in 19th-century Britain was to experience an astonishing series of changes, of a kind for which there was simply no precedent. There were revolutions in transport, communication and work; cities grew vast; and scientific ideas made the intellectual landscape unrecognisable. This was an exhilarating time but also a horrifying one. In his new book, David Cannadine has created a bold, fascinating new interpretation of the British 19th century in all its energy and dynamism, darkness and vice.

Look out for Johnson’s new book, Wonderland, on sale November 15, 2016. From the New York Times–bestselling author of Where Good Ideas Come From and Everything Bad Is Good for You, a new look at the power and legacy of great ideas. In this illustrated history, Steven Johnson explores the...

Paul Kennedy, award-winning author of The Rise and Fall of the Great Powers and one of today’s most renowned historians, now provides a new and unique look at how World War II was won. Engineers of Victory is a fascinating nuts-and-bolts account of the strategic factors that led to Allied victory. Kennedy reveals how the leaders’ grand strategy was carried out by the ordinary soldiers, scientists, engineers, and businessmen responsible for realizing their commanders’ visions of success.

The world's first programmable computer was the legendary ENIAC (Electronic Numerical Integrator and Computer), built by John Mauchly and Presper Eckert. Based on original interviews with surviving participants and the first study of Mauchly and Eckert's personal papers, ENIAC is a dramatic human story and a vital contribution to the history of technology, and it restores to the two inventors the legacy they deserve.

A riveting account of the birth and remarkable evolution of the most important development in entertainment since television, Replay is the ultimate history of video games. From its origins in the research labs of the 1940s to the groundbreaking success of the Wii, Replay sheds new light on gaming's past.

After the Apollo program put 12 men on the moon and safely brought them home, anything seemed possible. In this spirit, the team at NASA set about developing the space shuttle, arguably the most complex piece of machinery ever created.

On October 4, 1957, the Soviet Union launched Sputnik I, and the space race was born. Desperate to beat the Russians into space, NASA put together a crew of the nation's most daring test pilots: the seven men who were to lead America to the moon. The first into space was Alan Shepard; the last was Deke Slayton, whose irregular heartbeat kept him grounded until 1975. They spent the 1960s at the forefront of NASA's effort to conquer space, and Moon Shot is their inside account of what many call the 20th century's greatest feat - landing humans on another world. 

 Digital Apollo examines the design and execution of each of the six Apollo moon landings, drawing on transcripts and data telemetry from the flights, astronaut interviews, and NASA's extensive archives. Mindell's exploration of how human pilots and automated systems worked together to achieve the ultimate in flight - a lunar landing - traces and reframes the debate over the future of humans and automation in space.  

Separating fiction from fact, award-winning author Daniel Alef, tells the true story of Zuckerberg's meteoric rise and his indelible mark on the evolution of American culture through social networking and now advertising. The curly-haired wunderkind rubs elbows with Bill Gates, Warren Buffett, Rupert Murdoch, Donald Graham, and other prominent players in today's business, technological, and media world and is an emerging philanthropist.

On October 4, 1957, a time of Cold War paranoia, the Soviet Union secretly launched the Earth's first artificial moon. No bigger than a basketball, the tiny satellite was powered by a car battery. Yet, for all its simplicity, Sputnik stunned the world.

'Masterful . . . [Thompson] illuminates both the fascinating coders and the bewildering technological forces that are transforming the world in which we live.' David Grann, author of The Lost City of Z Facebook’s algorithms shaping the news. Uber’s cars flocking the streets. Revolution on...

An incredible true-life adventure set on the most dangerous frontier of all–outer space For a special breed of individual, the call of space is worth the risk it entails: men such as U.S. astronauts Donald Pettit and Kenneth Bowersox, and Russian flight engineer Nikolai Budarin, who in...

The founder of Microsoft presents his vision for the future, in which he sees the digital technologies of the coming years changing the way we buy, work, learn, and communicate...

Bitcoin was promised to be a liberating technology, a free market alternative to state-controlled money. But that promise was broken after a small group of insiders took over the project and fundamentally changed Bitcoin's design.

In this fully revised and updated edition of his internationally best-selling book, pioneering theorist and entrepreneur Matthew Ball goes beyond the hype cycle to present a definitive account of the future of the internet. The Metaverse, according to Ball’s industry-shaping definition, is a persistent and interconnected network of 3D virtual worlds that will eventually serve as the gateway to most online experiences and underpin much of the physical world.

The history of computing could be told as the story of hardware and software or the story of the Internet or the story of "smart" handheld devices, with subplots involving IBM, Microsoft, Apple, Facebook, and Twitter. In this concise and accessible account of the invention and development of digital technology, computer historian Paul Ceruzzi offers a broader and more useful perspective. He identifies four major threads that run throughout all of computing's technological development.

What if the information that powers modern life were wiped out tomorrow? Across history, breakthroughs have appeared, flourished—and vanished. The Egyptians could remove cataracts 4,000 years ago; entire libraries of irreplaceable data have burned in a night. Today, our hyper-connected, fully digital world may be even more fragile than the empires that came before us.

Terrence Sejnowski offers a nuanced exploration of large language models (LLMs) like ChatGPT and what their future holds. How should we go about understanding LLMs? Do these language models truly understand what they are saying? Or is it possible that what appears to be intelligence in LLMs may be a mirror that merely reflects the intelligence of the interviewer? In this book, Sejnowski, a pioneer in computational approaches to understanding brain function, answers all our urgent questions about this astonishing new technology.

En Nexus, Harari contempla a la humanidad desde la amplia perspectiva de la historia para analizar cómo las redes de información han hecho y deshecho nuestro mundo. Durante los últimos 100.000 años, los sapiens hemos acumulado un enorme poder. Pero, a pesar de todos los descubrimientos, inventos y conquistas, ahora nos enfrentamos a una crisis existencial: el mundo está al borde del colapso ecológico, abunda la desinformación y nos precipitamos hacia la era de la I.A. Con todo el camino andando, ¿por qué somos una especie autodestructiva?

Most people think about technology as something we created to serve us, but we may well be getting to the point where we are the ones who're serving an ever more sophisticated technology. With pragmatism and optimism, Dr Tim Sharp, aka Dr Happy, outlines strategies and tools to build your confidence to positively cope with the modern world.

From the longest-serving Flight Director in NASA's history comes a revealing account of high-stakes Mission Control work and the Space Shuttle program that has redefined our relationship with the universe. A compelling look inside the Space Shuttle missions that helped lay the groundwork for the...