検索キーワード： ソーシャルメディア

Since its creation, social media has dominated the headlines, and more apps are popping up every day. MySpace and Friendster paved the way for Facebook, Twitter, Instagram, and TikTok…and there’s always a new evolution just around the corner. That’s the beauty of social media. The most successful businesses are utilizing trends to attract new customers, speak to their loyal ones, and maximize their potential. And if you’re going to live up to the competition, your business needs to join them. You need a medium for interacting with customers…and social media is the answer.

Ist Pinterest das neue Instagram? Oder doch das neue Google? Beides! Denn Pinterest vereint die inspirierenden Bilder eines Social-Media-Kanals mit den Vorteilen einer Suchmaschine. Für dich bedeutet das, dass du hier ein einmaliges Marketing-Tool zur Verfügung hast, das in Deutschland noch unglaublich unterschätzt wird. Über 440 Millionen Nutzer sind bereits auf der Plattform registriert und es ist kein Ende des Wachstums in Sicht. Denn Pinterest inspiriert und begeistert Menschen in allen Lebenslagen –Sportler, Bastelbegeisterte, Fashionliebhaber und Businessleute.

Conducting yourself online can be challenging. It sometimes seems like the web and social media is tailor-made to cause upset and anger. But, with the right guide, anyone can learn how to be a beacon of civility and politeness online. In Digital Etiquette for Dummies, a team of online communication experts share their combined insights into improving your presence on social media, writing emails that exude positivity and clarity, behaving correctly in virtual meetings, and much more. 

¿Siente que la búsqueda constante de clientes potenciales no lo lleva a ninguna parte? La verdad es que, incluso si tiene un plan de mercadeo brillante y es consistente con su estrategia de promoción... aún podría no ser suficiente. Las personas no quieren sentir que le están vendiendo y estan más conscientes de esto que nunca. Las redes sociales son uno de los mayores activos en el mercadeo en red que jamás hayan inventado, y una vez que sepa cómo usarlas correctamente, ¡estara disfrutando y ganando mucho dinero! 

Are you inspired by billionaires around the world but think becoming a billionaire is too far out of your reach?Are you confused about the behaviour of the stock market and the implications of investing in it?Are you actually scared of investing in the stock market? If yes, then Investonomy is a...

"Är det ett skämt att du och dina kollegor sitter och anmäler mina inlägg på instagram? FUCK THAT!". Hatet väller fram på sociala medier. Mottagarna? Yasmine Winberg och Julia Lundin, båda journalister på tidningen Resumé, som har anmält 14 influencers och 18 inlägg till Reklamombudsmannen för att få en tydligare klarhet i vad som gäller när det kommer till reklammärkning i sociala medier. Influencers är vår tids nya älsklingar, men också tidernas minst granskade makthavare.

TikTok, Instagram, and YouTube Shorts are all the rage right now. Would you like to learn how to use them to make real money on your own time creating and talking about topics you love? Are you a selfie queen or viral dance guru? Maybe it’s time for you to take this love of short-format videos and make it into a real business! While the title of social media influencer was once reserved for celebrities, the unprecedented growth of the internet has made it possible for more individuals than ever to be gain that status. And make money in the process.

100 Millionen Euro hat Wolfgang Deutschmann mit seinen Unternehmen bereits online unter Einsatz von Facebook, Instagram, YouTube und Co. bewegt. In diesem Buch erklärt der 28-Jährige leicht verständlich, wie jeder und jede erfolgreich ein Social-Media-Business aufziehen kann und wie Unternehmen von der Pizzeria bis zum Versicherungskonzern ihr Geschäftsmodell digitalisieren und ihren Umsatz steigern können.

Social media entertainment is today’s watchword. What started humbly in 2006 with YouTube has now proliferated into multiple global networking and marketing sites. When TikTok entered the niche, many of them were performing extremely well on the stage. In that context, TikTok performed admirably well. Consider a new plant sowed on an unknown land becoming a giant tree full of bloom, supporting life and sustaining others in its neighborhood. Well, the analogy may not seem too strange when TikTok’s performance is surveyed.

If you have an Instagram account or are a business owner and are not making full use of social media to expand and grow your business, you are missing out on potentially billions of new clients. It doesn't matter who you are—never forget that you are a brand. Instagram is the best social media site to develop and promote your business. In this book, I will detail a step-by-step guide on how to maximize your Instagram presence, develop a loyal following, and more importantly, how to turn your followers into repeat customers.

Many think of the internet as an unprecedented and overwhelmingly positive achievement of modern human technology. But is it? In The Internet Is Not What You Think It Is, Justin Smith offers an original deep history of the internet, from the ancient to the modern world - uncovering its surprising origins in nature and centuries-old dreams of radically improving human life by outsourcing thinking to machines and communicating across vast distances. 

Brought to you by Penguin. Since 2005, YouTube has exploded, giving a platform to unique and valuable voices, but also to propaganda, misinformation and illicit videos. The algorithm which determines whether a channel lives or dies - how or when videos are seen, and how much creators earn...

Brought to you by Penguin. Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring...

Music industry insider Christopher Grant Sr. introduces underrepresented creatives to the groundbreaking concept of Competitive Streaming™ and destroys the idea that creatives must rely on traditional digital media platforms for discovery. He levels the playing field for URCs, as he calls them to achieve success—regardless of fame, connections, or net worth.

The dramatic story of an improbable gang of self-proclaimed “degenerates” who made WallStreetBets into a cultural movement that moved from the fringes of the internet to the center of Wall Street, upending the global financial markets and changing how an entire generation thinks about money...

A fun and informative illustrated kids’ guide, adapted for audio, to safely and productively navigating the digital landscape. Cellphones have become a fact of life, with children as young as eight (yes, eight!) getting their very own “devices.” Such boundless access means our kids are in...

From the host of MTV's #1 show Catfish comes the definitive guide about how to connect with people authentically in today's increasingly digital world. In Real Life:Love, Lies & Identity in the Digital Age As the host of the wildly popular TV series Catfish which investigates online...

Discover how you can start your own YouTube channel, grow it, and make money! Have you ever surfed through YouTube and wondered just what it would be like to have your own videos on there? Do you watch YouTubers and believe you can do the same thing, if not better? Are you a camera lover who can create great works of art you’d like to showcase to the world? Then this is the audiobook for you!

Brought to you by Penguin. From Wall Street Journal columnist Spencer Jakab, the real story of the GameStop squeeze - and the surprising winners of a rigged game. During one crazy week in January 2021, a motley crew of retail traders on Reddit's r/wallstreetbets forum had seemingly done the...

A partir de nueve casos reales ocurridos en la Argentina, Sebastián Davidovsky, periodista especializado en tecnología, explica delitos como grooming, hackeo, phishing y ransomware. Cada caso sirve para conocer cómo operan los criminales, cómo funcionan las estafas y cómo estar prevenidos para evitarlas.