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Companies today are moving rapidly to integrate generative AI into their products and services. But there's a great deal of hype (and misunderstanding) about the impact and promise of this technology. With this book, Chris Fregly, Antje Barth, and Shelbee Eigenbrode from AWS help CTOs, ML practitioners, application developers, business analysts, data engineers, and data scientists find practical ways to use this exciting new technology.

When Derek Yu released Spelunky for free in 2008, his roguelike-inspired platformer took the indie game community by storm with its combination of classic platform mechanics, extreme difficulty, and random level generation. Four years later, Spelunky's HD remake went on to become PC Gamer's Game of the Year and earn perfect scores from Polygon and Eurogamer. But how is a "perfect" game made?

An unofficial guide to Alien: Isolation, the greatest, scariest horror game ever made. There aren’t many computer games that can justify an entire book, but for superfans, Alien: Isolation is truly extraordinary and Perfect Organism reveals all there is to know about every aspect of this...

Drawing from her experience at Google and Meta, Dr. Marily Nika delivers the definitive guide for product managers building AI and GenAI powered products. Packed with smart strategies, actionable tools, and real-world examples, this book breaks down the complex world of AI agents and generative AI products into a playbook for driving innovation to help product leaders bridge the gap between niche AI and GenAI technologies and user pain points. 

Feeling overwhelmed by everything instructional design now demands, from tight timelines, collaborating with SMEs to evolving tech, and high expectations? Instructional design is no longer just about knowing theories and practices. It’s about leading people, managing timelines, handling competing priorities, and delivering quality under pressure. Yet, most instructional designers are never taught how to manage projects, navigate stakeholders, or steer course builds through uncertainty.

Although first developed within the gaming industry, the principles of Atomic Scaling can be applied to any organization. Whether you are involved in startups or Fortune 500 companies, discover how you can exponentially increase your customer base, revenue, and profit while lowering overhead. Quit playing games with your bottom line. Instead, explore bold new ways to fulfill your mission and increase your impact.

Most organizations fail at transformation because they can't translate theory into practice. This book changes that. In today's rapidly evolving market, companies know they need to become product-led organizations—but the path from project-based thinking to a true Product Operating Model remains elusive. While leadership teams understand the "why" of transformation, they struggle with the "how."

Discover the freedom of mastering Windows 11, even if you've never touched a computer before! Is the world of technology leaving you feeling overwhelmed? Do you wish to connect with loved ones but find yourself tangled in a web of unfamiliar terms and complex interfaces? Are you yearning for independence but fear making mistakes with your PC? If you answered yes to any of these questions, you're not alone. Many seniors share these feelings, but the good news is that technology can be your ally, not your adversary.

The Tech Behind Impulse Buying peels back the digital curtain to reveal the subtle, powerful technologies that online platforms use to influence your every shopping move. From one-click checkouts to persuasive algorithms that predict your desires before you can even name them, this eye-opening guide takes you inside the meticulously engineered online environments that are designed to trigger unplanned purchases—and keep you coming back for more.

Author Andrew Harmel-Law shows you how architects and development teams can collaborate to create and evolve more efficient architectures for their systems. Techniques in this book will help you learn how to create a mindset that allows everyone to practice architecture and build the best systems they've ever experienced.

Now a sprawling video game franchise, Resident Evil has kept us on the edge of our seats for decades with its tried-and-true brand of jump scares, zombie action, and biological horror. But even decades after its release, we can't stop revisiting the original's thrills, chills, and sometimes unintentional spills. Pop culture writer and horror cinephile Philip J Reed takes dead aim at 1996's Resident Evil, the game that named and defined the genre we now call "survival horror."

Video game preservationist and historian Kelsey Lewin tells the story of how a mundane-sounding game full of bug-catching, letter-writing, and furniture-collecting became one of Nintendo's best-loved franchises, with Animal Crossing: New Horizons eclipsing Super Mario Bros. for all-time sales in Japan, unlocking gaming’s massive potential to tap into our desire to plant trees, find friends, and make the world a better place.

Bond—James Bond. In the 80s and 90s, the debonair superspy's games failed to live up to the giddy thrills of his films. That all changed when British studio Rare unleashed GoldenEye 007 in 1997. In basements and college dorms across the world, friends bumped shoulders while shooting, knifing, exploding, and slapping each other's digital faces in the Nintendo 64 game that would redefine the modern first-person shooter genre and become the most badass party game of its generation.

Congratulations! You’ve matched with a Tech Bro. Maybe he built a “disruptive” app that nobody asked for. Maybe he describes himself as an “entrepreneur” but lives with four roommates. Maybe he just pitched you a startup idea during your first date. Either way, welcome to the rollercoaster ride that is dating a man who thinks “Web3” is a personality. This hilariously brutal field guide will help you navigate, survive, and ultimately regret your decision to date a man whose primary relationship is with his second monitor.

Tired of hearing about AI like it’s some mysterious force only tech wizards understand? Same. This book skips the hype and breaks down how AI can seriously upgrade your life, whether you're managing your day, building your career, or just trying to keep up with this wild, fast-changing world.

Pitch, Sketch, Launch extracts the techniques used to create today’s most beloved comedy shows and applies them to revitalizing software development. It shines a spotlight on the sketch comedy world’s ethos of feedback-driven product deliveries and its playful search for original solutions. Insightful interviews, best practices, and case studies demonstrate how creating comedy applies to designing top-tier software.

Are you ready to elevate your UX design skills and craft unforgettable digital experiences? The Ultimate UX Designer's Handbook is your all-in-one guide to mastering the art and science of user experience design. Whether you're a seasoned designer looking to refine your skills or a newcomer eager to break into the field, this comprehensive handbook will empower you to create intuitive, user-friendly designs that delight users and drive success.

In RNJesus They Trust: Game Design, Your Time & Your Luck is a witty, sharp-eyed exploration of randomness in modern gaming — and how it blesses, tests, or exploits the players who kneel before it. From the ecstatic thrill of a rare drop to the soul-crushing grind of gacha pulls, game developers have turned RNG (random number generation) into a design pillar that fuels excitement and monetization. But where does randomness stop being fun and start wasting your time — or draining your wallet?

Microsoft Power Platform for Dummies covers the essentials you need to know to get started with Microsoft Power Platform, the suite of business intelligence applications designed to make your enterprise work smarter and more efficiently.

If you’re building software today, mastering agile development is no longer optional. With 80 percent of software companies using some form of agility, collaborating on agile teams is an essential skill for high-performing engineers and tech entrepreneurs. Agile Discovery & Delivery walks listeners through the key concepts of agility from start to finish. From how agile teams figure out what to build to how they collaborate to build it. It’s the perfect agile development overview for anyone new to the industry.