検索キーワード： 理論

From Wall Street to Main Street, John Brooks, longtime contributor to the New Yorker, brings to life in vivid fashion twelve classic and timeless tales of corporate and financial life in America. What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible...

The global financial crisis has made it painfully clear that powerful psychological forces are imperiling the wealth of nations today. From blind faith in ever-rising housing prices to plummeting confidence in capital markets, "animal spirits" are driving financial events worldwide.

7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.

Hayek gives the main arguments for the free-market case and presents his manifesto on the "errors of socialism." Hayek argues that socialism has, from its origins, been mistaken on factual, and even on logical, grounds and that its repeated failures in the many different practical applications of socialist ideas that this century has witnessed were the direct outcome of these errors. He labels as the "fatal conceit" the idea that "man is able to shape the world around him according to his wishes."

Disruption dominates innovation theory and practice. But disruption is destructive—displacing jobs, companies, and even entire industries. Are we missing better, and even bigger, opportunities to innovate and grow? With three decades of research, W. Chan Kim and Renee Mauborgne reveal another way to innovate and grow. Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach—nondisruptive creation—that is free from the destructive displacement that happens when innovators set out to disrupt.

 Ends makes a compelling case that demonstrates how, over centuries, our changing relationship with death has led to the loss of our relationship with endings. This has given rise to guilt-free consumers, an overly blamed business sector, and a society that finds itself at a loss when it needs to grapple with responsibility. 

This book brings both life to the science of economics for the average person and possibly some added insight to even those who think they might know the subject. Listening to this book will not make you an economics professor, but it will help you to intelligently talk about economics. More importantly, it will help you perform in your role as a citizen and a voter within a free enterprise economy.

In this groundbreaking work, Tim Harford shows us a new and inspiring approach to solving the most pressing problems in our lives. Harford argues that today’s challenges simply cannot be tackled with ready-made solutions and expert opinions; the world has become far too unpredictable and profoundly complex. Instead, we must adapt. Deftly weaving together psychology, evolutionary biology, anthropology, physics, and economics, along with compelling stories of hard-won lessons learned in the field, Harford makes a passionate case for the importance of adaptive trial-and-error....

The international monetary system has collapsed three times in the past hundred years, in 1914, 1939, and 1971. Each collapse was followed by a period of tumult: war, civil unrest, or significant damage to the stability of the global economy. Now James Rickards, the acclaimed author of Currency Wars, shows why another collapse is rapidly approaching - and why this time, nothing less than the institution of money itself is at risk.

This audiobook was created based on Michael Porter's landmark book Competitive Strategy. This was Mr. Porter's synopsis of his book for the Harvard Business Review.

Recent years have seen the introduction of concepts from the new and exciting field of complexity science that have captivated the attention of economists, sociologists, engineers, businesspeople, and many others. These include tipping points, the wisdom of crowds, six degrees of separation (or Kevin Bacon), and emergence. Complexity science can shed light on why businesses or economies succeed and fail, how epidemics spread and can be stopped, and what causes ecological systems to rebalance themselves after a disaster.

A groundbreaking mathematician presents a new model for understanding financial markets. Benoit B. Mandelbrot, one of the century's most influential mathematicians, is world-famous for making mathematical sense of a fact everybody knows but that geometers from Euclid on down had never...

Ludwig von Mises is to economics what Albert Einstein is to physics. Human Action is his greatest work: a systematic study that covers every major topic in the science of economics. It is also one of the most convincing indictments of socialism and statism ever penned. When it first appeared in 1949, it ignited an eruption of critical acclaim.

We are in the midst of a startup revolution. The growth and proliferation of innovation-driven startup activity is profound, unprecedented, and global in scope. Today, it is understood that communities of support and knowledge-sharing go along with other resources. The importance of collaboration and a long-term commitment has gained wider acceptance. The Startup Community Way explores what makes startup communities thrive and how to improve collaboration in these rapidly evolving, complex environments.

Galbraith's classic on the "economics of abundance" is, in the words of the New York Times, "a compelling challenge to conventional thought". With customary clarity, eloquence, and humor, Galbraith cuts to the heart of what economic security means (and doesn't mean) in today's world and lays bare the hazards of individual and societal complacence about economic inequity.

What is economic growth? And why, historically, has it occurred in only a few places? Previous efforts to answer these questions have focused on institutions, geography, finances, and psychology. But according to MIT's anti-disciplinarian César Hidalgo, understanding the nature of economic growth demands transcending the social sciences and including the natural sciences of information, networks, and complexity. To understand the growth of economies, Hidalgo argues, we first need to understand the growth of order.

Racism and discrimination have choked economic opportunity for African Americans at nearly every turn. At several historic moments, the trajectory of racial inequality could have been altered dramatically. Perhaps no moment was more opportune than the early days of Reconstruction, when the US government temporarily implemented a major redistribution of land from former slaveholders to the newly emancipated enslaved. 

Maîtrisez les rouages de l'économie mondiale et l'histoire du capitalisme, moteur de richesse et d'inégalités. Plongez au cœur d'une analyse historique rigoureuse qui décrypte comment la recherche du profit et l'innovation permanente ont remodelé nos sociétés. Loin des jugements...

What if the true measure of wealth is not money, but human life? In Unto This Last, influential Victorian critic and social thinker John Ruskin challenges the foundations of classical political economy and asks a deceptively simple question: What is an economy actually for? Across four...

What happens when capitalism becomes so successful that the problem is no longer too little—but too much? In Surplus, economist and market strategist Marc Chandler traces the extraordinary rise of economic abundance from the earliest agricultural civilizations to today’s world of overflowing...