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Um sistema prático para você se expressar com mais clareza e eficácia e poupar tempo–o seu e o dos outros.

Anyone who regularly deals with work-related writing deadlines knows the kind of paralysis that can take over when there's too much to accomplish and not enough time to compose a clear sentence. This indispensable guide reveals the easy, efficient, and confidence-building four-part process for...

Introducing the ultimate guide for nonfiction authors looking to take their writing to the next level. In this guide, you'll discover the power of artificial intelligence and how GPT-4 can transform your writing process.

In this comprehensive guide, AI4 Proposal and Grant Writers: Harnessing the Power of AI for Winning Proposals, we provide you with everything you need to know to start implementing AI in your proposal writing process. From understanding the basics of AI to identifying and mitigating bias in data analysis, this book covers it all.

Need to polish your business writing skills and become the most valuable, versatile, and marketable employee you can be? Even if you don't consider yourself a writer, you can become one with practice and persistence!

Writing professional emails is both an art and a science. How you communicate via email can help establish your professional brand. Learn what to include and how to structure your professional emails to make a positive impact on your career.

Job hunting is tough, but writing an awesome resume doesn't have to be. Get practical tips for writing a resume that gets past Applicant Tracking Systems (ATS) and into human hands.

Are cover letters still necessary? Absolutely, and now more than ever, it's critical to get them right so you can stand out from the masses and tell some of your story before landing an interview. It's your opportunity to show your enthusiasm for the role, along with your skills and experience. In this book, we'll talk about how to complement your resume with an awesome cover letter.

It's not easy for an entrepreneur to get a bank loan, find investors, and make it to the top of your industry. Many business owners find themselves overwhelmed in their business planning process, or even worse, they outsource the planning to an unqualified professional.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

Whether you are a writer, creator, entrepreneur, executive, public speaker, investor, or industry thought leader, Snow Leopard is your guide for becoming known for a niche you own.

Copywriting itself is very simple, but does require that you follow some key points and methods to be successful. I plan to teach you some of these keys and methods so that they will help you on your journey to successful copywriting and save you years of learning. While I have written most of my own web copy, this can be outsourced based on your specific situation; it's not something that you’d want to outsource all the time.

‘Together, these two have created a flourishing business’ - Vogue Ditch your day job or set up your side project with this ultimate guide to starting and running your own creative business. The Art of Starting guides you from the first step right through to the everyday running of a...

Are you feeling reactive - rather than proactive - when running your email marketing campaigns? Did tactics that used to work miracles now fail publicly and miserably? Have your pivots to different strategies had a stupidly short shelf-life? When marketing wisdom fails us, we need to look at other disciplines, such as war. I don't believe it is an accident that marketing efforts are called "campaigns"; mirroring language used for millennia.

El documento más importante para cualquier empresa es el plan de negocio. Es la estrategia que utilizarás para llevar tu producto o servicio al mercado. Así, el plan de negocio describe lo que tú ves como una oportunidad y cómo planeas aprovechar esa oportunidad. Los mejores planes de negocios son concisos, directos y fáciles de entender. Si un plan de negocio es muy complicado, no será tomado en serio. Si es demasiado sencillo, no será útil.

Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.

En primer lugar, no te sientas mal por la cantidad de seguidores que tienes o dejas de tener en las redes sociales. Siempre es un buen momento para rejuvenecer y relanzar tu estrategia de Social Media con técnicas de copywriting. Uno de los elementos centrales para construir una estrategia de Social Media exitosa que logre aumentar el compromiso de los usuarios es la redacción de textos comerciales persuasivos para los medios sociales.

Why do some writers and creators become known for a term, a phrase, or even an entire category, while others (talented as they might be) fade away? Because the most memorable writers and creators become known for a niche they own. And, more importantly, they invented new language to help them show the world how and why they are different.

TOUTES les techniques requises pour vous définir comme rédacteur professionnel sont condensées dans ces pages et, bientôt, vous pourriez les serrer entre vos mains. Est-ce qu’il suffit de le lire une fois pour encaisser des chiffres fous? NON, mais il deviendra votre Bible pour surpasser la concurrence jour après jour, en appliquant chaque suggestion dans les travaux que vous allez développer. Apprenez l’art de l’écriture persuasive et devenez l’un des professionnels les plus recherchés sur le marché!

Escribir nunca ha sido un trabajo fácil y menos ahora, cuando Internet cambia constantemente y es más difícil que nunca captar la atención de los lectores. Ahora más que nunca tienes que ser contundente, convincente y expresar más con menos palabras para llamar la atención. La gente se distrae fácilmente si no sabes cautivarla y mantenerla interesada. Quizás seas un experto en marketing en redes sociales y en posicionamiento en buscadores, pero nada de eso te va a servir de mucho si no usas adecuadamente las palabras para vender.