検索キーワード： PR・広報

Brand partnerships cut through the noise of modern-day marketing to drive billions of dollars of consumer preference, but hardly anyone talks about them. A practical, digestible, principle-based guide for developing strong brand partnerships has never existed... until now. Brand Together presents a principle-based approach for developing successful brand partnerships.

Tired of feeling misunderstood and unable to connect with people on a deeper level? Struggling to navigate social interactions and build meaningful relationships? If so, this guide is your ultimate key to unlocking the secrets of human connection and achieving personal and professional success. Master the art of reading people like a book: Uncover the subtle cues of body language, facial expressions, and tone of voice to gain a profound understanding of others' thoughts, emotions, and intentions.

In this groundbreaking book, discover the secrets to conquering shyness and becoming a clear, confident, and charismatic communicator. Picture yourself effortlessly initiating conversations, breaking free from the grip of social anxiety, and mastering the art of small talk.

Walter Lippmann's Public Opinion (1922) argues humans can't fully grasp complex issues. We rely on simplified ideas (stereotypes) and media portrayals ("pseudo-environments") to form opinions.

Public Speaking is a skill you don't have to be born with to conquer. You can boldly speak in that boardroom meeting, present before management, move an audience in a large auditorium, or any audience for that matter with confidence. First, you'll need to be aware of where your need to grow and target those points of growth.

This book is a no-nonsense approach to launching your PR firm today. It’s a roadmap and a treasure trove of industry secrets–bound together for the bold spirit ready to carve out their niche in the dynamic world of public relations.

Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout Startup. This book is your ultimate marketing accelerator, giving you the tools to create strong messaging, fuel user growth, and accelerate revenue.

Ready to quit your 9-to-5 and become the next big social media influencer? Stop scrolling and start reading because this is the only guide you'll ever need! "20 Steps to Becoming a Social Media Influencer: The Unfiltered Guide" by Leslie Javier offers a no-holds-barred roadmap to social media stardom. Want to gain followers and monetize your passion? How about connecting with people who actually matter?

The most up to date media training book on the market. The idea of Media is more than just TV, Print, and Radio. Media now includes social media interviews, Skype, Periscope, Facebook Live, Blog interviews. It means Leveraging Traditional and Internet Media. All are important.

Rubin delivers actionable insights drawn from compelling case studies, unlocking the secrets of turning adversity into advantage. This is not just a guide but a blueprint for resilience, arming businesses with strategies to navigate disruption and come out stronger.

The journey to mastering persuasive selling is a dynamic exploration of skills, strategies, and a commitment to continuous improvement. This comprehensive guide has navigated through ten essential chapters, covering key aspects of the persuasive selling process.

In this book, Accredited Public Relations Professional Mary Ellen Miller shares her communications leadership journey on a $400-million dam project. This book is for PR professionals and project managers involved in issue management and stakeholder engagement on major infrastructure projects.

In Command Your Brand: Grow Your Impact, Income And Influence In A New Media Landscape, you have the ultimate guide to transforming your expertise into a compelling podcast guesting strategy. Written by an industry insider who has cracked the code of the podcast game, this book is your ticket to harnessing the influential power of podcasting.

This no-frills guide to public relations is everything you wish you learned in college about launching a PR career or adding new skills to your marketing position. In an honest, boots-on-the-ground account of two decades working in PR, I’ll teach you how to work with bloggers, podcasters, and traditional media to gain press coverage, organic SEO, and better working relationships.

It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, by the time you are done listening you will come to understand the power your personal brand has and why you should be building it.

Discover the fastest path to organizational growth and impactful messaging through the immersive world of live events. In this book, you'll gain invaluable insights from my 18 years of experience producing world-class events nationwide. Million Dollar Event unveils the strategies that have propelled me to serve prestigious clientele, including US presidents, professional sports teams, Fortune 500 companies, Grammy Award-winning artists, social media influencers, christian ministries, and numerous non-profit organizations.

Leading voice coach John Henny has trained a range of individuals, from superstar singers to top-tier executives, in mastering their voices for maximum impact. The Compelling Speaker will guide you in unearthing your voice's natural rhythm and melody, captivating interest through variations in pitch, tone, and pace.

Ensure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your business today.

In Dark PR, Grant Ennis–drawing on his decades of experience working in the environmental, philanthropy, and public health sectors–reveals exactly how multinationals go about hoodwinking and manipulating us. In doing so, he lifts the lid on the nine devious frames contained within the cross-industry corporate disinformation playbook.

In this audiobook, you'll learn the top tips for building your personal brand and becoming the go-to leader, using Dr. Jamil's proven system to get predictable results. Are You Visible?: A Simple Guide on How to Be Seen, Heard, and Chosen as the Go-to Leader is a must-listen for anyone looking to make an impact in their industry. Get your copy today and start being seen as the expert you are!