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Consuming and performing the exercises in this book can transform individuals, teams, and organizations from undifferentiated sellers into high-performing experts who truly enable buyers, resulting in mutually successful outcomes that endure.

Don't miss the boat! Carry more clout! Come out on top! Jump-start your career with Speak Better Business English. Wouldn't it be fun to blow your competitors out of the water? You can...with your new secret weapon: better business English. Americans don't speak the kind of English you'll find in textbooks or hear in most classrooms. They speak business lingo - an arsenal of expressions and idioms that cover marketing, finance, accounting, HR issues, strategy, and other business topics.

A sharp and illuminating history of one of capitalism’s longest running tensions—the conflicts of interest among public company directors, managers, and shareholders—told through entertaining case studies and original letters from some of our most legendary and controversial investors and...

Learn how to get your listener’s attention, keep her interest, and make your point—all in thirty seconds! Milo Frank, America’s foremost business communications consultant, shows you how to focus your objectives, utilize the “hook” technique, use the secrets of TV and advertising...

Despite all the high-tech tools available to salespeople, the most personal method still works best. Storytelling packs the emotional punch to turn routine presentations into productive relationships. It explains products or services in ways that resonate; it connects people and creates momentum. Stories speak to the part of the brain where decisions are made. Paul Smith, author of the acclaimed Lead with a Story, shifts his best-selling formula to the sales arena.

Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.

The key to success in life and business is to become a master at Conversational Intelligence. It's not about how smart you are, but how open you are to learn new and effective powerful conversational rituals that prime the brain for trust, partnership, and mutual success. Conversational Intelligence translates the wealth of new insights coming out of neuroscience from across the globe, and brings the science down to earth so people can understand and apply it in their everyday lives.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

Cómo ganar amigos e influir sobre las personas, el primer best seller de autoayuda jamás publicado. Este libro se escribió con el propósito de ser un suplemento a uno de sus cursos sobre oratoria y relaciones humanas y Dale Carnegie nunca se imaginó que la gente lo leería, lo criticaría y viviría según sus reglas.

In Ask Like A Leader: A Method for Revealing Deeper Truth and Turning Blind Spots into Breakthroughs, Emmy Award–winning storyteller and keynote speaker Lauren Ready introduces the Question Lens™ method—a powerful framework for using curiosity as a leadership tool. Instead of relying on answers, assumptions, or control, this method equips you to uncover hidden truths, strengthen relationships, and spark meaningful breakthroughs.

This audiobook has one mission: to increase your probability of success in leadership— for yourself, your people, and your organization — through the disciplined practice of Mindfulness Intelligence (MiQ).

A groundbreaking guide to decoding the hidden language of modern life. In all aspects of today's world, power, trust, and influence are negotiated in every glance, pause, and click. Perfecting the art of social observation is the key to success in any endeavor. In How to Read the Room, Pamela...

What if the key to stronger relationships wasn’t speaking better — but listening? What if the bridge between misunderstanding and connection could be built in silence? And what if mastering this one skill could make you a better leader, partner, parent, and human being? In a world that rewards the loudest voice, listening has become a lost art. This book is your guide to reclaiming it — and with it, the power to connect, influence, and lead with authenticity.

Communicate with confidence and improve your presentation skills with this essential guide–because delivery matters. Michael Chad Hoeppner has coached presidential candidates, prominent CEOs, and Ivy League deans on their communication skills. Now, he shares his wide‑ranging knowledge in...

Storytelling isn’t a soft skill. It’s the secret weapon to creating connection—with each other, leaders, the work, and the company. Anyone who leads and influences others in the workplace has a powerful, often untapped ability to tell stories. In The Story Effect, award-winning storyteller Danielle Krischik gives you the playbook on exactly how, where, and when to use stories to create connection and elevate performance.

The Book on Partnerships is a practical guide on what partnerships are and how partners can help your startup beat the competition. The right partnerships can make or break your business. I learned this lesson the hard way when one of my first partnerships nearly ended in a lawsuit. Yet soon after, our company, Hopin, formed hundreds of successful partnerships that fuelled our meteoric rise. Within two years, Hopin was valued at $7. 75 billion, which earned us the title of “Europe’s fastest growing startup of all times”.

Do you wish you could walk into a room and start conversations with ease? Have you wanted to read people instantly, know what they mean, and feel confident instead of second-guessing yourself?

Some clients are worth every second. Others drain your time, energy, and even your bank account. Every freelancer and entrepreneur knows them: the scammer, the dummy, the creep, the drifter, the freeloader, the whiner, and the never satisfied client. The truth? Over half of all small businesses face scams, and countless freelancers lose thousands chasing the wrong clients.

Leading in the Age of Digital Disruption isn’t just another leadership audiobook—it’s a wake-up call for anyone trying to lead in today’s fast-moving, tech-fueled, hybrid world.

You were taught to lead from the front. It’s time to lead from the center. For decades, we’ve been sold a myth: the leader is the hero. The one with all the answers. The one who carries the weight of the world on their shoulders. But in today’s hyper-connected, fast-moving business landscape, the "hero leader" isn't just exhausted—they are a bottleneck.