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Small Business, Big Success offers unconventional but proven strategies to run a better small business. It also provides a roadmap for owners looking to expand their small businesses by doing more business with Big Business. Cynthia's down-in-the-trenches stories, along with those from other small-business CEOs and Big Business experts, show you how to connect with highly sought-after customers and win them over!

Offering five essential principles that crack the code on marketing successfully in today's ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos.

NFL Hall of Fame quarterback Fran Tarkenton is a friend of failure. In the 1970s, he brought the Minnesota Vikings to the Superbowl three times - and three times his team was crushed. The first two companies he founded both quickly folded. But by learning how to deal with defeat, Tarkenton discovered the key to success.

Consulting with internationally known CEOs and participating in high-stakes projects with millions of dollars and thousands of jobs on the line, Rich Moran knew the rule: there’s no room for error—no fumbling, misgivings, or delays. While attempting to lull a crying son to sleep, a wrong turn on a drive through Sonoma County sets him and his family on a life-changing adventure. They can’t resist a promise-laden 19th century home, looking past its rotting wraparound porch and leaky roof.

Strategic Business Influencers may not be as famous as mainstream celebrities, but they are converting the intangible benefits of influence into significant impact on their revenue and profits. In an increasingly skeptical environment, these leaders build trust and credibility previously reserved for big-name CEOs and target precisely the right audience to build strong, scalable relationships with their customers, investors, employees, and partners.

An entrepreneur’s guide to building a more profitable online business, even if you do not consider yourself a “numbers person.” By understanding and utilizing the four profit pillars, any online entrepreneur can develop the financial literacy they need to build a stable, reliable, and extremely profitable online business.

From iconic entertainers like Taylor Swift, Bob Dylan, and Sylvester Stallone to innovators like Steve Jobs and Bill Gates, the world of music and business has always thrived on independence and creativity. Now, this same spirit is transforming the workforce. Free Birds Revolution is your guide to navigating this seismic shift. Packed with stories from pop culture and entrepreneurial icons, Everson reveals how the independent workforce is reshaping the future of work.