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The purpose of this audiobook is to help those people who - through no fault of their own - have had their jobs pulled out from underneath them. As somebody who runs an event and entertainment business, I know too well how bleak the outlook appears. But there are many possible ways forward, and throughout the course of this audiobook you’ll find 50 to get you started. My sincere hope is that you’ll discover a money-making idea that resonates strongly and works for your lifestyle.

"GuíaBurros: Venta a puerta fría" es una guía con todo lo que debes saber sobre la venta en frío, desde una correcta prospección, pasando por la resolución de objecciones, hasta el cierre de la venta.

Con La regla de los 3 minutos podrás vender cualquier idea en cualquier situación y tu público no sólo recordará tu mensaje, sino que lo compartirá con sus amigos y colegas.

En el mundo actual de los negocios, una buena estrategia no sólo consiste en mantener la cuota de mercado o construir trincheras para refugiarse de los competidores. En la era digital, las compañías más exitosas tienen un nuevo enfoque: reimaginar la experiencia del cliente interno y externo, crear oportunidades con crecimiento exponencial en el mercado, alcanzar la máxima eficiencia en sus cadenas de suministros y construir una ventaja competitiva a partir de plataformas, data y modelos de negocio tipo ecosistema.

A lo largo de su carrera profesional, Mario Borghino ha enseñado a los ejecutivos y emprendedores a enfrentar los cambios y a tomar decisiones con cierto nivel de incertidumbre, teniendo en cuenta que un plan B siempre es necesario por si falla el original. Pero esta vez, tras la aparición del virus conocido como SARS-CoV-2, la incertidumbre se ha vuelto extraordinaria y el nivel de volatilidad es tal que es necesario repensar por completo los modelos estratégicos tradicionales y revisar cuáles ideas nos pueden ayudar a controlar lo incontrolable.

Julian Leitloff ist 22, als er und seine Freunde eine Idee haben: Schmuck aus dem 3D-Drucker - das wird ihr Business! Aber der Anfang ist hart und das Geld wird immer knapper. Muss er etwa zurück zu seinen Eltern ziehen? Dann der Befreiungsschlag: Investoren steigen groß ein. Das Start-up wächst und mit ihm die Probleme: Den besten Freund muss Leitloff feuern, Anwälte drohen. Doch dann geht es wieder bergauf! Forbes wählt ihn unter die besten "30 unter 30".

Gründer-Know-how inklusive Netzwerk: Was musst Du können, um ein Start-up zu gründen? Start-up Skills enthält das komplette Rüstzeug für angehende Unternehmer. Das akademisch fundierte Wissen eines Professors kombiniert mit der praktischen Erfahrung eines Gründers in sieben zugänglichen Kapiteln. Wie entwickelst Du aus einer Idee ein Geschäftsmodell? Wie findest Du erstklassige Mitstreiter? Welcher Markt hat das größte Potenzial für Dein Unternehmen? Wie testest Du die Marktfähigkeit Deines Produkts? Wie gewinnst Du treue Kunden? Wie finanzierst Du Dein Business?

26 verblüffende Lektionen für Gründer. Wie haben sie das nur geschafft?! Um erfolgreiche Gründer und ihre Unternehmen ranken sich mehr Mythen als es Start-ups gibt. Aber Guy Raz hatte sie alle auf dem Interview-Stuhl und sie haben ihm ihre Geheimnisse verraten: Von James Dyson, dem Designer, der Erfinder wurde, bis hin zu Stacy Brown, einer geschiedenen Hausfrau und Mutter, die aus der Not heraus selbstgemachten Geflügelsalat verkaufte und heute die Restaurantkette Chicken Salad Chick mit 139 Filialen in den USA führt.

Drawing on the experience and insights of CEOs across several industries, as well as lessons from neuroscience, computer science, psychology, and philosophy, BCG's Martin Reeves and Jack Fuller provide a fascinating look into the mechanics of imagination and lay out a six-step process for creating ideas and bringing them to life. The Imagination Machine is the guide you need to demystify and operationalize this powerful human capacity, to inject new life into your company, and to head into unknown territory with the right tools by your side.

Larry Winget often says people have been sold an old bag of "hooey" about what it takes to be successful in business. Forget passion, motivation, "loving what you do", etc. Those things matter, but only a little. What really matters is finding a problem and solving it, serving your customer better than the competition, knowing how to sell, and managing your time, resources, and employees. Don't Quit Your Day Job! is a must-listen conversation between Larry Winget and Dan Strutzel. You will not only be asked the tough questions, you'll get the answers in this book.

Entrepreneurship starts with an idea and a dream: a dream of a better world for others, and a life less ordinary for yourself. These days, more people than ever are full of world-changing ideas and, thanks to technology, have the means to bring them to life. But many ideas remain just ideas, and many dreams just dreams. Startup Mixology is first and foremost a book about turning your ideas into action. From the cofounder of media company Tech Cocktail, a veteran entrepreneur and investor.

Why do so many entrepreneurs found innovative enterprises, only to find themselves failing as leaders once the business gets off the ground? Because, according to Derek Lidow, being an entrepreneur is fundamentally different from being a business leader. In Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas into Successful Enterprises, Lidow shows how to avoid the mistakes that confounded thousands of "geniuses" - even Steve Jobs - and become an Entrepreneurial Leader who combines the opposing natures of the entrepreneur and the leader.

This step-by-step DIY guide shows entrepreneurs how to create and launch new products, package and market to consumers, and build a thriving business.

Bernd Schoner cofounded his tech start-up during the dot-com bust, navigated it through market crises and internal turmoil, brought it through the global financial meltdown intact, and eventually sold it to a multibillion-dollar multinational public technology company. In The Tech Entrepreneur's Survival Guide, Bernd shares what he learned and what he wished he knew at the time.

The Big Stretch delivers a four-tiered self-evaluation and empowerment program for jump-starting a new business, new career, or new idea - and maintaining high levels of success long-term. One of today's most effective coaches for entrepreneurs, Teneshia Jackson Warner walks you through a “career workout” routine designed to move you from idea to goal.

Bernd Schoner cofounded his tech start-up during the dot-com bust, navigated it through market crises and internal turmoil, brought it through the global financial meltdown intact, and eventually sold it to a multibillion-dollar multinational public technology company. In The Tech Entrepreneur's Survival Guide, Bernd shares what he learned and what he wished he knew at the time.

Based on 10 years of research and interviews with 80 top executives, the award-winning The Samsung Way is the first definitive guide to the groundbreaking management principles that transformed a lagging electronics company into one of the most successful brands in the world.

The Maker Movement is where all the next great inventions and innovations are happening - and you can play a part in it. The Maker Movement Manifesto takes you deep into the movement. Hatch describes the remarkable technologies and tools now accessible to you and shares stories of how ordinary people have devised extraordinary products, giving rise to successful new business ventures. He explains how economic upheavals are paving the way for individuals to create, innovate, make a fortune - with nothing more than their own creativity and some hard work.

From a TechCrunch founder and award-winning strategist comes the most comprehensive guide to the newest fundraising options for today's entrepreneurs.

In der Welt, in der wir heute leben und in der Sie Ihr Berufsleben verbringen werden, ist Selbstständigkeit der beste Weg, um Ihr eigenes Schicksal in die Hand zu nehmen. Selbstständige Millenials, also 20- bis 35-jährige, gründen mehr Firmen, haben mehr Angestellte und erzielen größere Gewinne als Ihre Vorgänger der Babyboomer-Generation. Brian Tracy ist einer der führenden Motivationstrainer und Managementberater. Er hat über 5000 Reden und Seminare vor über fünf Millionen Menschen gehalten und ist Business-Trainer für die führenden Köpfe der wichtigsten Branchen weltweit.