検索キーワード： リーダーシップ

The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.

Here’s the truth: Thousands of businesses are started every hour of every day of every year. Most die, few thrive, and the rest struggle to survive - mainly through enormous effort, force of will, and luck. There is a better way to take the guesswork out of growth: focus on the few areas that make all the difference. Bill Flynn’s keen insights drawn from his personal experience, 30 years of studying business success, and speaking and working with hundreds of CEOs are neatly captured in Further, Faster.

Organizational Culture and Leadership is the classic reference for managers and students seeking a deeper understanding of the inter-relationship of organizational culture dynamics and leadership. Author Edgar Schein is the 'father' of organizational culture, world-renowned for his expertise and research in the field; in this book, he analyzes and illustrates through cases the abstract concept of culture and shows its importance to the management of organizational change.

With Peter Drucker's five essential questions and the help of five of today's thought leaders, this little book will challenge readers to take a close look at the very heart of their organizations and what drives them. A tool for self-assessment and transformation, answering these five questions will fundamentally change the way you work, helping you lead your organization to an exceptional level of performance.

Are You Fully Charged? reveals the three keys that matter most for our daily well-being, as well as our engagement in our work. Drawing on the latest and most practical research from business, psychology, and economics, this audiobook focuses on changes we can make to create better days for ourselves and others.

NEW YORK TIMES BESTSELLER The founder and co-CEO of Salesforce delivers an inspiring vision for successful companies of the future—in which changing the world is everyone’s business. “An urgent and compelling book for anyone in business who yearns to fulfill a higher mission in the...

Finalist for the 2015 Financial Times and McKinsey Business Book of the Year Best business book of the week from Inc.com The author of Power, Stanford business school professor, and a leading management thinker offers a hard-hitting dissection of the leadership industry and ways to make...

Over half a million copies sold. From the author that brought you the New York Times bestseller The 7 Habits of Highly Effective People comes a guide to accessing and encouraging the human potential for greatness. In the more than twenty-five years since its publication, The 7 Habits of Highly...

This book will inspire you to: control the negotiation before you enter the room; persuade others to do what you want - for their own reasons; manage emotions on both sides of the table; understand the rules of negotiating across cultures; set the stage for a healthy relationship long after the ink has dried; and identify what you can live with and when to walk away.

Become a better leader by improving your emotional intelligence. Best-selling author Daniel Goleman first brought the concept of emotional intelligence (EI) to the forefront of business through his articles in Harvard Business Review, establishing EI as an indispensable trait for leaders. The Emotionally Intelligent Leader brings together three of Goleman's best-selling HBR articles.

声で思いを伝えてファンづくり。ポッドキャストの配信方法や効果的な番組作りのコツを伝えます。

#1 NEW YORK TIMES BESTSELLER A memoir of leadership and success: The CEO of Disney shares the ideas and values he embraced while reinventing one of the world’s most beloved companies and inspiring the people who bring the magic to life. AN NPR BEST BOOK OF THE YEAR Robert Iger became CEO...

Welcome to the Den!Listen to the unfiltered stories of entrepreneurs from across the globe. You will hear from the minds of leaders across all areas of the spectrum, from just starting their journey to experienced 6-figure earners across multiple businesses.Your host, Edsel Theodore, is determined to show you the process of improving your way of life through entrepreneurship. The principles found in the stories can be applied to any level in any business structure.Like a wolf, we have instincts that we ignore throughout our lives. Take control of your life and unleash the inner beast. How do ...

Vor allem Unternehmen fragen sich: Wie tickt die GenZ? Und wie kann man mit ihr am besten zusammenarbeiten? In ihrem Buch haben die Herausgeber:innen beide Perspektiven zusammengebracht. Entstanden ist ein visionäres Buch für Entscheider:innen mit praktischen Fallbeispielen von und über eine junge Generation und ihre (möglichen) Rollen in Gesellschaft, Politik und Wirtschaft.

When change requires you to challenge people's familiar reality, it can be difficult, dangerous work. Whatever the context - whether in the private or the public sector - many will feel threatened as you push though major changes. But as a leader, you need to find a way to make it work.

This is a collection of the best leadership speeches, gave by the most outstanding leaders of our generation.

気楽に聞けて、すぐに役立つビジネスポッドキャスト。 結果を出すためのコミュニケーション、営業、マーケティング、投資、起業、経営、キャリア論など、盛り沢山のコンテンツ。

MAKOTOマネージメント代表の光永誠司です！ 私は、サッカーを通じて人間性を育み、社会でリーダーシップを発揮できる大人へと成長を促し社会全体への貢献したいと考えています。 この番組では、様々なジャンルの経営者の方をお呼びして 各経営者の方にはご自身の会社のことや、ご自身が社会をどう変革していくかの 未来像をお聞きします。 経営者の未来像をきいて頂き、今後の未来に、 そして、経営者という世界にワクワクしてください...

We've combed through hundreds of Harvard Business Review articles and selected the best ones to help you toggle between long- and short-term views, manage risk and innovation, and cultivate productive relationships with your staff and your board. This book will inspire you to: navigate the changing global business environment.

This third edition of an international best-seller - more than two million copies sold worldwide and translated into 33 languages - details how its powerful insights on motivation, conflict, and collaboration can benefit organizations as well as individuals.