検索キーワード： 予測・戦略的計画

In the past, companies could pick a strategy and stick with it, maintaining a competitive edge for years. But today, companies surge ahead, fall behind, or even disappear in mere months. If you and your company are going to thrive for the long run, you need to continuously evolve, change, and stay a step ahead of your competition. The ability to see and capitalize on new opportunities is the cornerstone of agility. Successful technology-based firms like Google, Tesla, and Amazon have all mastered agility within their core business practices....

Find your company's unique innovation style and nurture it into a powerful competitive advantage.

In today's fast-moving and competitive business environment, strong leadership, insightful strategy, and effective innovation are critical links to staying ahead of your competition. Getting your business house in order can often be complicated, but does it really have to be? How do you take MBA 101 lessons, great models, and exceptional concepts and put them into play in the real world? Business Strategy: Plan, Execute, Win! strives to answers these questions in an educational and entertaining format.

There's another, better way to drive durable, effective change in your organization, and it’s been proven effective by global IT and business consulting leader Infosys. The Live Enterprise operating model provides a clear path to transform large complex businesses into agile, digital ecosystems that evolve with changing market needs and scale to any size.

Every year, managers at companies large and small are finding it harder to compete with the likes of Google and Amazon, who are stealing their customers and cornering every conceivable market and service. There is, however, a way for companies to survive - and win - in this era of digital behemoths. Choose Your Customer is a powerful customer-targeted guide that can help managers level the playing field against their biggest competitors.

The authors of The Phoenix Encounter Method don't advise safety. In fact, their method of leadership thinking requires you to imagine burning your business to the ground - throwing yourself into a firestorm change - and turning the upheaval to your organization's advantage. It can then rise, phoenix-like, from the ashes, stronger and more powerful than ever.

In Ruthless Consistency, Michael Canic identifies the three surprising reasons most strategic change initiatives fail: Leaders unwittingly send mixed messages that demotivate their people and undermine those initiatives; leaders focus on what they do instead of what their people experience; and leaders are not as committed as they think they are or need to be. The book then introduces an intuitive yet comprehensive model for success.

Las estrategias de cambio son un requisito indispensable para competir en el siglo XXI. Sin embargo, las fórmulas no bastan por sí solas si descuidamos el papel determinante de un liderazgo eficaz para coordinarlas. La prueba está en el elevado índice de fracasos que se asocia a las transformaciones dentro del ámbito de la empresa. John P. Kotter, con su bagaje de veinticinco años de experiencia, nos muestra los errores básicos que surgen en todo proceso de cambio y qué podemos hacer para corregirlos.

The Wall Street Journal Bestseller Read by the author. For so many entrepreneurs, running a small business ended up looking different than they imagined. They’re stressed, discouraged, and not confident in their plan for growth. In How to Grow Your Small Business, Donald Miller gives...

Read by the author. This audiobook includes exclusive thoughts and asides from the author expanding on the content included in the book. Which kinds of companies will thrive and which will get crushed by the powerful forces in the global business landscape now at work? This groundbreaking new...

The effects of the online revolution are being felt far beyond Silicon Valley as consumers and businesses shift buying patterns to take advantage of the convenience and cost savings that are available over the Web. The term "HyperWars" describes the constant battle for survival of the fittest...

When the world’s biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best...

The first prescriptive, innovative guide to seeing inflection points before they happen—and how to harness these disruptive influences to give your company a strategic advantage. Paradigmatic shifts in the business landscape, known as inflection points, can either create new, entrepreneurial...

Wo Sie mit Ihrer Firma hinwollen, wie Sie da hinkommen und was Sie in den nächsten drei Monaten konkret zu tun haben. Wie Ihr Unternehmen wirtschaftlich erfolgreich wird, weil alle im Unternehmen an einem Strang ziehen. Vision & Mission: Ein Leitbild, was die Grundlage für die Firmenstrategie ist und kein Marketing-Blabla.

Sightline spells out the why and the how of collaborative strategy building. It pragmatically explains how to establish a clear destination with your team, while staying flexible about the routes you take to get there. With an emphasis on community building organizations, it’s a go-to resource for leaders craving clarity and conviction when responsiveness and adaptability are also required.

The greatest challenge facing leaders is activating and actioning purpose based brands to the people who matter inside the company and out. Recent statistics prove that more than 87 percent of consumers would purchase a product, because a company advocated for an issue they cared about, and more than two-thirds would refuse to do so if the company supported an issue contrary to their beliefs.

Opportunities are all around you - it's time to take the bucket off your head and embrace them! Will you get to the future on time? Are you ready for tomorrow? J. Allen expands upon the concepts originally published in Finance Monthly and CEO Today, sharing insider views on how to ''take the bucket off your head'' and connect with game-changing opportunities.

Are you tired of seeing the ads on social media, promising you immediate success, fame, and financial freedom if you just buy this one course, or this one book? So was I. After years of trying to get the bars on the graphs of my KDP sales dashboard to rise, I figured out a few things. So, I started researching; read a few books, took a few of those courses, and even bought a few of those programs for content creation, marketing, etc. What I found as I sifted through the information was the cold hard truth about indie marketing, and not one aspect of it is a fairy tale.

There are many cryptocurrencies, but none like Dogecoin. What started as a joke by two engineers, has become a never-before-seen social phenomenon. There are many reasons to listen to this book: to educate yourself, to study the future of the world economy, to learn why a digital code has value, and also to understand the Dogecoin amazing value, which many experts predict is going to be the currency of the future.

Corporate culture is critical to any organizational change effort - this book offers a proven model for identifying and leveraging the essential elements of any culture. In a world that changes at a dizzying pace, what can leaders do to build flexible and adaptive workplaces that inspire people to achieve extraordinary results? According to the authors, the answer lies in recognizing and aligning the elusive forces - or the “puzzling” pieces - that shape an organization’s culture.