検索キーワード： 予測・戦略的計画

当人工智能浪潮无情冲击现有业务时，真正的挑战并非技术本身，而是如何带领充满焦虑的团队跨越抵触心理，完成组织的智能化转型。抛开空洞的流行语，这里为你提供一套直击管理痛点的行动指南。结合贴近现实的职场沙...

Maak van briljante ingevingen een winnende bedrijfsstrategie en voorkom dat innovatieve plannen hard crashen. Of je nu tijdens het woon-werkverkeer je volgende carrièrestap overdenkt of vastloopt in stroperige teamoverleggen, deze nuchtere en doortastende luisterervaring biedt direct helderheid...

当团队深陷执行碎片化与方向迷茫的泥沼时，这套专为管理者打造的商业管理音频行动指南将帮你彻底击碎混乱，重塑团队目标共识。面对每天救火般的零散行动与有限的资源，你不再需要死磕晦涩的专业术语，而是通过一套...

当同质化竞争与残酷的价格战彻底锁死企业的利润空间时，打破商业增长瓶颈的唯一出路，就是精准挖掘并转化那些未被满足的真实需求。无论你是深陷存量厮杀的创业者，还是苦寻新赛道的产品经理，这套基于商业逻辑的实...

当你的心血之作在激烈的市场竞争中被淹没，如何用精准的产品定位瞬间抓住客户的注意力并促成购买？在这个信息过载的商业环境中，好产品如果无法清晰传达核心价值，就注定会被受众无情忽略。这套务实直白的营销方法...

Przekuj chaos informacyjny w zyskowne decyzje biznesowe, używając sztucznej inteligencji jako analitycznego wsparcia. Gdy presja wyników rośnie, a Ty mierzysz się ze złożonym planowaniem strategicznym, ten pragmatyczny audioprzewodnik pomoże Ci zyskać pełną jasność umysłu. Zamiast...

当算法逐渐渗透企业管理的每个角落，决策者如何驾驭人工智能完成精准的战略落地，而不沦为盲从数据的附庸？面对极高的试错成本与复杂的商业博弈，构建一套兼具效率与严谨的决策护城河，已成为企业领航者的生死必修...

Krijg grip op jouw marketingstrategie met een positionering die twijfel bij de koper direct wegneemt. Of je nu zenuwachtig bent voor een naderende productlancering of tijdens je dagelijkse woon-werkverkeer zoekt naar zakelijke focus, deze no-nonsense gids biedt razendsnel overzicht. Laat vage...

What Are You Building—and Will It Last? Purpose is not a mission statement. It is not a brand. And it is not something you find—it is something you build deliberately for the benefit of others. In Built on Purpose, Ken Polk—founder of one of the nation’s leading family wealth management firms—draws on more than two decades of guiding families and organizations to offer a deeply human exploration of what it means to build something that truly endures.

AI is coming fast and will affect every part of a business, including the role of the leader. And up until now, leaders have largely ceded their role in the transformation-pushing determination of strategy out to tech teams and leaving investment decisions with groups that don't have a full view of the organization. Just when responsible leadership is more imperative than ever, leaders are not stepping up to understand and execute in the new world of human-machine collaboration. A generation of AI transformation failures awaits if leaders don't connect their use of AI to their strategies.

Digital transformation is much more than building a digital infrastructure to gather and process data. It is about understanding how digital technologies enable the creation of innovative services and products. It is about identifying new competitive positions and business models and thinking critically about how to both create and capture value. Strategy in the Digital Age directly engages these concerns and provides a comprehensive roadmap for planning a successful digital strategy and executing a digital transformation in organizations.

In The Upside of Uncertainty, INSEAD professor Nathan Furr and entrepreneur Susannah Harmon Furr provide a sweeping guide to embracing uncertainty and transforming it into a force for good. Drawing from hundreds of interviews, along with pioneering research in psychology, innovation, and behavioral economics, Nathan and Susannah provide dozens of tools—including mental models, techniques, and reflections—for seeing the upside of uncertainty, developing a vision for what to do next, and opening ourselves up to new possibilities.

Change is coming: Nearly everywhere in the world, people over sixty will become the dominant population. Longevity presents an opportunity for which companies need to develop a strategy. Estimates put the global market for this demographic at $21 trillion across every industry you can think of. Stage (Not Age) is the concise guide to helping companies understand and serve this burgeoning market by focusing on life stage, not age, and identifying the deep diversity of needs within the demographic. 

Design offers so much more than an aesthetically pleasing logo or banner, a beautification add-on after the heavy lifting. In Reimagining Design, Kevin Bethune shows how design provides a unique angle on problem-solving—how it can be leveraged strategically to cultivate innovation and anchor multidisciplinary teamwork. As he does so, he describes his journey as a Black professional through corporate America, revealing the power of transformative design, multidisciplinary leaps, and diversity.

Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it - from industrial giants such as Mercedes-Benz and Cummins Engine to Silicon Valley sweethearts such as Apple and Google to digital innovators like Warby Parker and Peloton. 

Do you sometimes feel like your business is an adult daycare center? Are you constantly repeating yourself, fixing errors, and trying to hold things together? What if it were possible to create a business that runs itself? You’ve dreamed about it - now it’s time to make this a reality! SYSTEMology solves this problem with a proven, step-by-step business systemisation framework - designed so that even the busiest business owner can deploy it.

‘Kocienda reveals the real secret of Steve Jobs's leadership and Apple's magic’ – Kim Scott, bestselling author of Radical Candor A Wall Street Journal bestseller. An inside account of Apple's creative process during the golden years of Steve Jobs. 'If you’ve ever wondered what it’s...

Accettate il consiglio. Lavorate di più e con maggiore attenzione. Pensate al futuro dei figli. Se siete giovani, sbrigatevi a emigrare. Leggete molto, soprattutto la stampa straniera. Se non sapete l'inglese imparate almeno a leggerlo. Evitate di seguire assiduamente la politica italiana, ma non perdete mai di vista ciò che succede vicino a voi. Osservate il mondo, interessatevi a tutto ciò che è nuovo, a livello di costume, consumi, prodotti e servizi. Non guardate la Tv.

The proven, effective strategy for reinventing your business in the age of ever-present disruption Disruption by digital technologies? That's not a new story. But what is new is the "wise pivot," a replicable strategy for harnessing disruption to survive, grow, and be relevant to the future...

The #1 English-language bestseller in China--the book that is shaping China's planning and policy for the future. A "gray rhino" is a highly probable, high impact yet neglected threat: kin to both the elephant in the room and the improbable and unforeseeable black swan. Gray rhinos are not...