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Comment persuader son patron, influencer un électeur, séduire un client hésitant ? Tous, nous souhaitons un jour ou l'autre entraîner l'adhésion de notre interlocuteur. Et si bien souvent, nous ne parvenons pas à nos fins, c'est parce que nous cherchons à le persuader plutôt qu'à comprendre ce qui l'empêche de modifier ses habitudes ou ses idées. Dans cet essai rythmé par autant de cas pratiques que d'exemples variés, Jonah Berger identifie les cinq principaux freins au changement, et nous donne les clés pour faire évoluer les esprits.

Este audiolibro está pensado para las personas que trabajan en el mundo de los negocios y que desean maximizar su potencial para obtener resultados óptimos. Cada una de estas leyes es indispensable para que puedas realizar tu potencial. La transgresión de cualquiera de estas leyes puede costarte meses de frustración y poco rendimiento. Mientras escuchas, tómate unos momentos con cada ley y evalúa honestamente tu conducta y comportamiento. Sólo necesitas una idea nueva para cambiar la dirección de tu vida.

Selling your business can be hard, but this easy-to-follow planner is designed to help entrepreneurs exit their businesses on their terms. Using real-world examples, checklists, and actionable advice, this book is about selling smart and achieving maximum value for the time and effort you’ve put into your company.

Business and organizational leaders spend well over half of their professional time engaged in this process. It is the way they do deals, lead employees, and manage relationships. Most leaders learn to negotiate on the job through a long process of trial and error. In today’s competitive marketplace, there is no time for experimentation, nor room to make mistakes. The good news is by mastering negotiation, the next level of success is actually closer than it appears. The actionable advice and practical guidance offered in this book give a roadmap for every type of negotiation.

The training to become a fighter pilot is among the most competitive and difficult in the world. Pushing a cutting-edge jet to its limits at over 1,000 mph means that every split-second decision can have catastrophic consequences. Throughout his career in the cockpit of the world's most advanced and expensive weapons systems, Hasard Lee learned to master skills at the apex of decision-making theory and practice. Now he shares gripping firsthand accounts from his time as a fighter pilot, and distills what he's learned into a powerful ACE Helix framework that can be used in business and in life.

Scott Walker has probably one of the most difficult jobs in the world. When pirates have hijacked a ship, when a criminal gang has kidnapped someone, when an entire company's future is being held to ransom from a cyber-attack, Scott is the person who gets called in. He has successfully negotiated more than 300 such incidents using the principles in this book. His methods, centred in empathy, active listening, trust-based influence and emotional control, will help you achieve the outcome you want.

Negotiation is hard. It’s especially tough when you feel like the underdog—whether you face a ‘Godzilla’ counterpart, face threats of budget cuts during a downturn, or know that you need a deal more than the other side does. Seth Freeman can help. Freeman is an award-winning professor who has taught negotiation to thousands of leaders and students.

If you've ever tried to make a deal, reach an agreement, close a sale, or negotiate in everyday business, Smart Negotiating shows you how to avoid the pitfalls and achieve your goals. James C. Freund is a skilled, seasoned lawyer who negotiates for a living, and the techniques he presents in Smart Negotiating have been proven effective in real-world bargaining situations.

The Financial Times Guide to High Impact Negotiation provides a comprehensive and strategic roadmap to the whole negotiation process from preparation to execution. Follow the practical steps to complete negotiation successfully, build relationships, and finalize your deal.

In the fast-paced world we live in, the ability to communicate confidently is more valuable than ever. "How to Communicate with Oozing Confidence" by Harley Feifer is a concise, engaging guide designed to equip readers with the essential skills for effective and assertive communication. Written in a clear, accessible style, this book is perfect for young adults, professionals, and anyone looking to enhance their interpersonal skills.

We negotiate constantly. In work, and in life. As we try to secure the best deal for ourselves or our clients, it can feel like a tug of war – without the fun. Yet what if the process was more collaborative, and led to a successful long-term partnership? In Do Deal, music lawyers Richard Hoare and Andrew Gummer share their refreshing approach to negotiation. Not only has it led to major record deals and enduring creative relationships, but also a reputation for getting the deal done without leaving both parties bruised and battered.

Especialista em detecção de mentiras, David J. Lieberman ensina como descobrir as verdadeiras intenções das pessoas em qualquer situação.

When we ask, we aim low—asking for what we think we can reasonably get afraid of risking too much, and get nothing at all. The result? We leave money and opportunity on the table. Communications coach Dia Bondi has helped thousands of women advocate for themselves by making big asks. In Ask Like an Auctioneer, she outlines a six-step framework that will help you strategically and confidently ask for more, maximizing the potential of every ask, every time.

From CEOs communicating with board members to managers negotiating salary increases and entrepreneurs looking to raise capital, it's impossible to overstate the role of persuasion in making your personal and professional goals a reality. The ability to convince others—respectfully and effectively—is one of the most important skills you can master, whatever your profession. In Convince Me, you'll find eye-opening, behind-the-scenes details revealing how some of the best in the business ply their trade.

Negotiation is a basic human activity that arises out of wants, desires, needs, and disputes. You want something I have. I want to trade for something you have. You believe I wronged you, and you want damages. As organized collections of people, we negotiate terms of exchange. In The Seven Tensions of Negotiation, you’ll discover how to simply say “maybe not” and leverage the seven tensions of negotiation to your advantage.

Mensen zijn complexe wezens, en onze interacties worden vaak beïnvloed door subtiele, onzichtbare krachten. Soms worden we het slachtoffer van psychologische chantage zonder dat we het beseffen, terwijl anderen bewust manipulatieve strategieën inzetten om hun doelen te bereiken. Dit boek is een gids om de sluier op te lichten en inzicht te krijgen in de donkere aspecten van menselijk gedrag.

Wie Sie sich nicht am Nasenring durch Manege des Einkaufs ziehen lassen. Warum das Verhandeln heute wirklich schmutzig sein kann. Wie Sie auch Preiserhöhungen gut vertreten und verkaufen können. Welche Rolle Ihre Beziehung zu Stakeholdern und Entscheidern aus dem Bereich KI spielt. Warum Verhandlung 4.0 auch ein Prozessdesign 4.0 braucht.

Gefällt Ihnen die Zahl auf Ihrem Gehaltszettel? Gibt man Ihnen im Hotel das Zimmer mit Ausblick? War Ihr Auto ein Schnäppchen? Ja? Dann können Sie hier aussteigen. Allen anderen verrät Jack Nasher, wie man das bekommt, was man will – durch effektives Verhandeln. Er zeigt, wie wenige Sekunden über große und kleine Vermögen entscheiden, und wie man diese kurze Zeit nutzt. Das Handwerkszeug für die besten Deals: erprobte Verhandlungsmethoden und psychologische Techniken. Damit ist endlich Schluss mit faulen Kompromissen!

Negotiations can be a perplexing and often-intimidating endeavor. Are there aspects about the process that are hiding beneath the surface, unknown to even experienced negotiators? Or insider tools that would change your game considerably? The answer is yes—and they're all revealed in this practical guide from a world-renowned negotiation expert. Negotiation Essentials demystifies this all-important subject, helping you break the process down into easily digestible parts.

Therapist-recommended author Nick Trenton brings you four of his best-selling books in one volume—to bring calm to your life, change your relationship with yourself, gain self-awareness, and control your emotions. Insight and solutions, from beginning to end to dramatically change your life.