検索キーワード： 制作 "--Tyson Hanks" インターネット・ソーシャルメディア

In the ever-evolving world of digital marketing, standing out and reaching the right audience is critical. Facebook and Instagram Advertising: For Businesses is your road map to achieving effective and targeted marketing on two of the world's leading social media platforms.

Soziale Netzwerke haben unser Leben grundlegend verändert. Was in seinen Anfängen als reines Kommunikationsmittel erschien, hat sich zu einer eigenständigen Umgebung entwickelt, einer Erweiterung der realen Welt, die im Alltag von Millionen von Jugendlichen allgegenwärtig ist. Für Kinder und Jugendliche sind diese Plattformen mittlerweile mehr als nur ein Mittel, um in Kontakt zu bleiben: Sie sind ein Ort der Sozialisierung, des Ausdrucks, der Identitätsbildung, aber manchmal auch des Drucks, des Vergleichs und des Leidens.

Is he a man or is he a carrot? In this groundbreaking autobiography of a YouTube icon, we get to the root of it. In this breathtaking debut, Josh Carrott peels back the curtain to reveal an epic saga of friendship, true love, and a prophecy that will change his life forever. Gird your loins and hold on tight for the unfiltered story of his fascinating and vitamin-A-infused life.

This is a self help-book like no other. Because you are not helping yourself, James Acaster is helping you. When James quit all forms of social media in 2019 he felt like he'd been born anew, but he was worried he'd suffer withdrawal and get lured back online to compete in a never ending popularity contest with only one possible winner (f--king Zuckerberg). He knew that in order to stay clean he'd have to replace everything social media used to give him with three-dimensional real-life activities.

Il Personal Branding è l'insieme di strategie necessarie a definire il proprio brand personale e a comunicarlo con efficacia. In ogni ambito, che sia il lavoro o i rapporti personali, comunicare bene il nostro brand, cioè la nostra essenza, la nostra unicità individuale e le caratteristiche chiave della nostra identità spinge chi ci incontra a decidere se conoscerci meglio, incontrarci e infine entrare in relazione con noi. Il Personal Branding quindi rappresenta uno strumento che punta a costruire una reputazione positiva riguardo alle nostre capacità e a diffonderla presso le persone che abbiamo individuato come target. In questo audiolibro cercheremo principalmente di dare consigli in merito all'utilizzo del Personal Branding, ovvero su quali contenuti privilegiare, come e quando condividerli e in che maniera mantenere intatta, nell'uso di piattaforme differenti, la coerenza del nostro brand.

In 2010, Kevin Systrom and Mike Krieger released a photo-sharing app called Instagram, with one simple but irresistible feature: It would make anything you captured look more beautiful. The cofounders cultivated a community of photographers and artisans around the app, and it quickly went mainstream. In less than two years, it caught Facebook’s attention: Mark Zuckerberg bought the company for a historic one billion dollars when Instagram had only 13 employees.

From a New York Times investigative reporter, this “authoritative and devastating account of the impacts of social media” (New York Times Book Review) tracks the high-stakes inside story of how Big Tech’s breakneck race to drive engagement—and profits—at all costs fractured the world, and is “an essential book for our times” (Ezra Klein).

What if you woke up one morning and found you’d acquired another self—a double who was almost you and yet not you at all? What if that double shared many of your preoccupations but, in a twisted, upside-down way, furthered the very causes you’d devoted your life to fighting against? Not long ago, the celebrated activist and public intellectual Naomi Klein had just such an experience—she was confronted with a doppelganger whose views she found abhorrent but whose name and public persona were sufficiently similar to her own that many people got confused about who was who.

In the age of social media as personal television, it's not about being the best at what you do, it's about being the best at getting the right people to see it. Guru, Inc. reveals how to position yourself as the go-to authority in your niche and build a personal media company that turns attention into influence, trust, and revenue.

Quick Influencer and Community Management provides essential insights and actionable tips for effectively engaging with influencers and fostering vibrant online communities. This guide covers the fundamentals of building authentic relationships, driving meaningful interactions, and amplifying brand presence through strategic partnerships and community engagement. Ideal for those looking to make a swift impact in the digital space.

This comprehensive audiobook reveals the scientific method behind TikTok success—no dancing required! Perfect for professionals, educators, and entrepreneurs who want to leverage TikTok's massive reach while maintaining their authenticity.

You’ve seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don’t know is that someone is responsible for all this. Usually, someone like me. I’m a media manipulator. In a world where blogs control and distort the news, my job is to control blogs - as much as any one person can.

This book considers the complex and often contradictory relations that are forged between boredom and everyday media use in the twenty-first century and demonstrates how networked media have developed new technical means of capitalizing on boredom's state of suspension to make it into a source of value creation.

Inspiriert vom gleichnamigen Buch Social Media Revolution und basierend auf über 15 Jahren Praxiserfahrung zeigt dir Markus Mensch, wie du dich authentisch und erfolgreich im Social Media Marketing positionierst–auch ohne großes Budget oder Vorkenntnisse.

always wanted more views, likes, shares, on social media to become an influencer and make the big bucks? This how to guide gives you a step by step pathway to create media that will wow your viewers, get more views, likes, shares, and ultimately show you how to create content that will potentially make you the big dollars!

By 2027, the Creator Economy is projected to be worth $500 billion—and the highest leverage lies with individual creators and small businesses who know how to play the game.

A practical guide to using podcasting as the ultimate marketing tool to grow and scale your business and personal brand. Offers a clear, comprehensive, and practical framework for anyone seeking to harness the power of podcasting as a strategic marketing tool. Whether you are an entrepreneur, a senior executive, a healthcare professional, or a community leader, this guide provides actionable insights designed to help you connect with your audience, amplify your message, and achieve meaningful growth.

Whether you're a weekend warrior, content creator, amateur racer, or privateer professional, this guide provides the proven strategies to land sponsorships, grow your audience, and create long-term opportunities—without needing to be a pro athlete or social media celebrity. The book breaks down how sponsorships really work, debunking common myths and teaching riders how to position themselves as valuable marketing assets. It goes beyond just securing free gear, showing how to leverage social media, build an engaged audience, and activate sponsorships that generate real value for brands.

In The Power to Change: Understanding Bullying and Creating Safe Spaces for Our Children, renowned youth advocate Juan Rodriguez Aceves draws from decades of experience to illuminate the complex dynamics of bullying and provide practical, proven solutions for lasting change. Through compelling narratives and evidence-based strategies, he reveals how bullying evolved in the digital age and why traditional approaches often fall short.

Are you spending hours on content that no one sees—while others automate and grow? This isn't another AI hype book. It's a clear, tactical playbook designed for real marketers juggling real workloads—without the fluff. Learn how to train AI tools like ChatGPT, Jasper, and Canva to match your voice, plan smarter content, batch posts faster, write better ad copy, and analyze performance without burning out.