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Dark Data explores the many ways in which we can be blind to missing data and how that can lead us to conclusions and actions that are mistaken, dangerous, or even disastrous. Examining a wealth of real-life examples, from the Challenger shuttle explosion to complex financial frauds, Hand gives us a practical taxonomy of the types of dark data that exist and the situations in which they can arise, so that we can learn to recognize and control for them.

What role do political consultants play in election campaigns? How are political parties using technological tools such as data analytics, surveys and alternative media to construct effective, micro-targeted campaigns? How does the use of money impact election results? What aids in the en masse...

In this explosive memoir, a political consultant and technology whistleblower reveals the disturbing truth about the multi-billion-dollar data industry, revealing to the public how companies are getting richer using our personal information and exposing how Cambridge Analytica exploited...

Neste livro que já se tornou um clássico, David Spiegelhalter — um dos maiores estatísticos da atualidade — combina a visão incomparável de um especialista com o entusiasmo de um aficionado e oferece um verdadeiro guia para explorarmos a arte dessa ciência que é muito mais do que um ramo da matemática. Em A arte da estatística, David Spiegelhalter utiliza a resolução de questões do mundo real como ponto de partida para introduzir conceitos estatísticos, dos simples aos mais complexos, sempre com notório didatismo.

Analytics and Data Reporting for Beginners introduces essential concepts and techniques to help you navigate the world of data with confidence. This guide simplifies the fundamentals of data analysis, reporting, and visualization, making it accessible for newcomers. Learn how to transform raw data into actionable insights and create clear, impactful reports that support strategic decision-making. Ideal for anyone starting their journey in data analytics and reporting.

Take advantage of today's sky-high demand for data engineers. With this in-depth book, current and aspiring engineers will learn powerful real-world best practices for managing data big and small. Contributors from notable companies including Twitter, Google, Stitch Fix, Microsoft, Capital One, and LinkedIn share their experiences and lessons learned for overcoming a variety of specific and often nagging challenges. Edited by Tobias Macey, this book presents ninety-seven concise and useful tips for cleaning, prepping, wrangling, storing, processing, and ingesting data.

Welcome to the world of data analytics, where its power transforms businesses and informs decision-making. In an age of unprecedented data availability, organizations that successfully harness and analyze it hold an unparalleled competitive advantage; Data Analytics Unleashed: Empowering Businesses with Insights and Innovation will serve as your guide in unleashing its full potential and using it to drive success.

Marketing data isn’t a spreadsheet problem. It’s a people problem. In Data Lemonade, digital marketing strategist Malene Jorgensen shows you how to squeeze powerful insights from messy, overwhelming data and turn them into marketing that actually connectsThis isn’t just another analytics book. It’s a guide to making sense of data through the lens of psychology, behaviour, and decision-making. You’ll learn how to go beyond dashboards and dig into the human truths behind your marketing numbers so you can stop guessing and start scaling.

Welcome to "Predictive Power: Navigating the Landscape of AI Systems and Decision-Making." In this book, we embark on a journey into the fascinating world of artificial intelligence (AI) systems and their profound impact on decision-making processes across various domains. From business and healthcare to finance and beyond, AI technologies are revolutionizing and transforming how we analyze data, predict outcomes, and make informed choices.

Imagine a world where your data isn’t controlled by faceless corporations. A world where the internet isn’t a walled garden, but a boundless frontier of freedom, security, and opportunity. Welcome to Decentralizing the Future: The Story of Flux and the Rise of Web3. In this riveting journey, we unravel the story of the internet’s next great leap from the centralized grip of Web2, where a handful of tech giants hold the keys, to the decentralized promise of Web3. At the heart of this revolution is Flux, a trailblazer building the backbone of a new digital world.

Curious about AI but unsure where to start? AI for Beginners Made Simple breaks down complex concepts into clear, practical insights—no tech background required! Discover how AI can enhance your career, automate tasks, and open new opportunities with easy-to-follow explanations, real-world applications, and hands-on projects. Learn AI basics, navigate ethical concerns, and access free resources—all without the jargon overload.

The Big Book of Dashboards presents a comprehensive reference for those tasked with building or overseeing the development of business dashboards. Comprising dozens of examples that address different industries and departments (healthcare, transportation, finance, human resources, marketing, customer service, sports, etc.) and different platforms (print, desktop, tablet, smartphone, and conference room display) The Big Book of Dashboards is the only book that matches great dashboards with real-world business scenarios.

In "Information vs Data" Ira Warren Whiteside redefines how we perceive and utilize information and data in today's technological environment. This book integrates advanced concepts of artificial intelligence (AI) and business intelligence (BI) to demonstrate their impact on modern industries.

Data fabric, data lakehouse, and data mesh have recently appeared as viable alternatives to the modern data warehouse. These new architectures have solid benefits, but they're also surrounded by a lot of hyperbole and confusion. This practical book provides a guided tour of these architectures to help data professionals understand the pros and cons of each.

Data analysis is a must-have skill that becomes more essential as the world becomes more data-driven. And one of the most effective ways to dive into data analysis is by learning a programming language. Python is a great place to start. This book explains everything you need to know to start using Python for data analysis.

As data continues to grow and become more complex, organizations seek innovative solutions to manage their data effectively. Data mesh is one solution that provides a new approach to managing data in complex organizations. This practical guide offers step-by-step guidance on how to implement data mesh in your organization.

As any Leeds United fan will tell you, following the Whites is certainly never boring. Almost as famous for their periods of chaos as for their moments of glory, over the years supporters have been left exhilarated and exasperated in equal measure - whilst remaining one of the most passionate...

This audiobook is for you. It has been narrated specially for all TikTok Everyday Users, Influencers and Content Creators around the world. We’ll show you how you can make the most of TikTok – safely and securely! You’ll find the knowledge and guidance you need to protect your TikTok account effectively.

The book Mastering AI Infrastructure and Cyber Security delves into the crucial aspects of safeguarding artificial intelligence (AI) systems and implementing robust infrastructure for AI applications. The book covers various topics, including AI algorithms, data privacy, cyber security threats, and defensive strategies.

Untangle the mesh of complex data with this user-friendly manual to SQL. Imagine a world overflowing with data – numbers, stats, facts, all buzzing around, waiting to tell a story. There's one common element that can help you navigate this vast sea of data – Structured Query Language (SQL).