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Benny Lewis, who speaks over ten languages—all self-taught—runs the largest language-learning blog in the world, Fluent In 3 Months. Lewis is a full-time "language hacker," someone who devotes all of his time to finding better, faster, and more efficient ways to learn languages. Fluent in 3...

All social groups have ideals for behavior, even though ethics vary among different cultures and among individuals within each culture. In trying to understand why, Churchland brings together an understanding of the influences of nature and nurture. She looks to evolution to elucidate how, from birth, our brains are configured to form bonds, to cooperate, and to care. Conscience delves into scientific studies, particularly the fascinating work on twins, to deepen our understanding of whether people have a predisposition to embrace specific ethical stands.

Two must-have classics together in one volume, On Writing Well and How to Write a Memoir, from acclaimed writer, editor, and scholar William Zinsser ""On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose."" –New York Times On Writing Well, which...

An approachable craft talk, written and read by Julia Whelan. Combining her perspectives as a writer, an educator, and a narrator, she breaks down what makes books connect with readers. Using Simon Sinek's seminal TedTalk for the business community, "Knowing Your Why", as a starting point, Julia applies this to the broader craft of storytelling: If you know why you are writing something, your audience will know why they're reading it. So... how does one do that?

This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what...

Read by the author. When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . . Since the original publication of Building a StoryBrand, over one million business leaders have...

Stylish Academic Writing showcases a range of scholars from the sciences, humanities, and social sciences who write with vividness and panache. Individual chapters take up specific elements of style, such as titles and headings, chapter openings, and structure, and close with examples of transferable techniques that any writer can master.

Stein on Writing provides immediately useful advice for writers of fiction and nonfiction, whether newcomers or accomplished professionals. As Sol Stein, renowned editor, author, and instructor, explains, "This is not a book of theory. It is a book of usable solutions, how to fix writing that is flawed, how to improve writing that is good, how to create interesting writing in the first place."

While writers might disagree over showing versus telling or plotting versus pantsing, none would argue this: If you want to write strong fiction, you must make your readers feel. The reader's experience must be an emotional journey of its own, one as involving as your characters' struggles, discoveries, and triumphs are for you. That's where The Emotional Craft of Fiction comes in. Veteran literary agent and expert fiction instructor Donald Maass shows you how to use story to provoke a visceral and emotional experience in readers.

First published in 1918, The Elements of Style is an American English writing style guide, which have since become an essential tool for writers and educators in its numerous editions down the years. The rules of The Elements of Style are rooted in common sense and tradition. The original comprised “eight elementary rules of usage, 10 elementary principles of composition, a few matters of form, a list of 49 words and expressions commonly misused, and a list of 57 words often misspelled.”

Around the World in Seventy-Two Days, the 1890 book by Nellie Bly, chronicles her sensational 72-day trip around the world for the tabloid newspaper, New York World. On November 14, 1889, she boarded the steamer Augusta Victoria on her journey of 23,899 miles with the goal of finishing in 75 days. Her journey took her through England, France, Italy, the Suez Canal, Sri Lanka, Singapore, Hong Kong and Japan to San Francisco where she boarded a private chartered train which brought her to New York on January 25, 1890, 72 days and six hours after leaving.

Veteran horror screenwriter and novelist Jamie Nash leads us into the shadows of Blake Snyder’s legendary Monster in the House genre—and sheds light over the secrets to crafting truly terrifying tales.

The first novel-writing guide from the best-selling Save the Cat! story-structure series, which reveals the 15 essential plot points needed to make any novel a success. Novelist Jessica Brody presents a comprehensive story-structure guide for novelists that applies the famed Save the Cat!...

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. In this revised and updated edition, the...

Ward Farnsworth provides a wide-ranging, practical tour of metaphors, arranged by theme. He shows how the best writers have put figurative comparisons to distinctive use - for the sake of caricature, to make an abstract idea visible, to make a complicated idea simple. Using hundreds of examples, Farnsworth demonstrates all the different stylistic ways that points can be unforgettably made. There are quotations from novelists, playwrights, philosophers, and orators - along with commentary on how and why they work to bring power to words both in person and and on paper.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

Self-Publishing For Dummies takes you through the entire process of publishing your own books, starting with the writing and editing process and moving through cover design, printing options, distribution channels, and marketing to a target audience. With the advice in this book, you can tackle self-publishing, no matter what genre you write in. You'll learn how to retain full control over your work and keep the profits from the sales of your book.

More than three decades after his death, John Steinbeck remains one of the nation's most beloved authors. Yet few know of his career as a journalist who covered world events from the Great Depression to Vietnam. Now, this original collection offers a portrait of the artist as citizen, deeply...

Ever dream of writing a book, article, poem, or play that means something to you—and maybe to someone else as well? Do you have an idea you're ready to get down on paper? In Creative Writing For Dummies, you'll learn how to unleash your creative side and become a confident and productive writer.

NATIONAL BESTSELLER In this clarion call to pick up a pen and find yourself from “one of our most astute chroniclers of modern life” (The New York Times Book Review), #1 New York Times bestselling author Anna Quindlen shows us how anyone can write, and why everyone should. What really...