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How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

Thanks to this guided storytelling course, you will learn how to create and structure a story from beginning to end, following the archetypes of storytelling. If you have a book in your drawer, if you are missing some incipits or some narrative features, this is the path for you. You will learn to create blocks to build in order to make your story compelling and exciting, and to characterize protagonists, antagonists, and secondary characters following a functional narrative scheme that has been used on many occasions, from TV series to novels and ancient literature.

When the Coalition government of Australia was overthrown in 2022, it was tempting to portray the loss as a repudiation of Scott Morrison. And when opposition leader Peter Dutton torpedoed the referendum on establishing an Indigenous Voice to parliament, his credibility as a political leader improved at the expense of the prime minister's. That was when, according to Niki Savva, the conservative Coalition thought it had the forthcoming election in the bag. What followed was a sequence of events that resulted in an improbable triumph for Labor and a historic drubbing for the Liberal Party.

NEW YORK TIMES BEST SELLER An insightful look into the mind of a master storyteller—and a unique look at the craft of writing from the beloved and best-selling author of 1Q84, Norwegian Wood, and What I Talk About When I Talk About Running. "Murakami is like a magician who explains...

Build a Better Business Book is the first accessible and comprehensive guide for authors who want to create impact. Josh Bernoff, a best-selling author, veteran editor, and insightful writing coach with decades of experience on 45 successful book projects, explains the systematic way to refine your idea and then research, write, publish, and promote a book that matters.

Discover the power of (finally) getting unstuck, claiming your clarity, and becoming the person whose life you want to live–all through a simple self-care practice you can build into your daily routine. For anyone who's trying to make sense of their life, who wants to get unstuck from the...

When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.

NEW YORK TIMES BESTSELLER An essential volume for generations of writers young and old. The twenty-fifth anniversary edition of this modern classic will continue to spark creative minds for years to come. Anne Lamott is "a warm, generous, and hilarious guide through the writer’s world and...

NATIONAL BESTSELLER In this clarion call to pick up a pen and find yourself from “one of our most astute chroniclers of modern life” (The New York Times Book Review), #1 New York Times bestselling author Anna Quindlen shows us how anyone can write, and why everyone should. What really...

With growing academic responsibilities, family commitments, and inboxes, scholars are struggling to fulfill their writing goals. A finished book - or even steady journal articles - may seem like an impossible dream. But, as Joli Jensen proves, it really is possible to write happily and productively in academe. Jensen begins by busting the myth that universities are supportive writing environments. She points out that academia, an arena dedicated to scholarship, offers pressures that actually prevent scholarly writing.

Newspaperman tells the story of how an immigrant's shy son from Queens, New York, rose to the top of his industry, powered by little more than passion, brains, and hard work. Phillips began his career working as a copyboy for the New York Herald Tribune for 16 dollars a week... and ended it as publisher of The Wall Street Journal and CEO of its parent corporation, Dow Jones & Company. The life story of Warren Phillips is the story of the American newspaper business.

In this volume in the MIT Press Essential Knowledge series, Amaranth Borsuk considers the history of the book, the future of the book, and the idea of the book. Tracing the interrelationship of form and content in the book's development, she bridges book history, book arts, and electronic literature to expand our definition of an object we thought we knew intimately. Contrary to the many reports of its death (which has been blamed at various times on newspapers, television, and e-readers), the book is alive.

Brought to you by Penguin. I started writing this book as an exclusively work memoir but the work and the personal kept overlapping. I don’t know if that’s because I’m a woman or a mother or both, or none of those reasons. I just know that for my story to be authentic and truthful, I...

NATIONAL BESTSELLER The ultimate guide to writing a great screenplay and building a screenwriting career, from the creators of the hit podcast Scriptnotes—featuring contributions from film and TV legends Christopher Nolan, Greta Gerwig, Michael Schur, Rian Johnson, Aline Brosh McKenna...

Have you ever told yourself, “I’m just not creative”? Or perhaps you’re an artist who once burned with passion, only to watch that flame flicker and fade. Too often, we learn that creativity must justify itself—measured by praise, practicality, or perfection. A dismissive teacher, a skeptical loved one, or the weight of self-doubt can slowly turn art into a performance, leaving the joy of creation behind.

This isn't a typical book on writing essays. First, it's for college students, graduate students, and even high school students—good writing is good writing; all that changes is the length and complexity of what you write. But the plan stays the same. Second, I'm not going to tell you any cute stories about writing. I'm not going to tell you the standard information about writing. Nor am I going to give you a simple formula for writing an essay. They don't work, and in the long run, they won't help you. What I am going to do is give you a plan for how you should approach writing essays.

Writing well is for school. Writing effectively is for life. Todd Rogers and Jessica Lasky-Fink offer the most valuable practical writing advice today. Building on their own research in behavioral science, they outline cognitive facts about how people actually read and distill them into six...

Let outlines help you write a better book! Writers often look upon outlines with fear and trembling. But when properly understood and correctly wielded, the outline is one of the most powerful weapons in a writer's arsenal.

Nesta série, invertemos o ângulo pelo qual um caso de abuso sexual normalmente é tratado para mirá-lo sob um novo prisma: o da cobertura na imprensa. Por trás da explosão de denúncias contra o ex-líder espiritual João de Deus, acusado de estuprar mais de 300 mulheres, estava uma jornalista que enfrentou, dentro da própria redação, uma corrida de obstáculos para que um furo de reportagem fosse publicado. Silenciadas é uma série sobre jornalismo e sobre as vozes das mulheres.

Over the course of six weeks, listeners learn the radical new skill needed to take their creativity and their creative work to the next level: how to connect with the intuitive power within themselves and trust the answers they receive. For followers of the Artist’s Way program and newcomers alike, this exciting new guidebook will teach listeners how to find greater happiness, productivity, and creative inspiration.

Success in life is more than having goals and skills. You need connections. And to get connections, you need to reach out - fearlessly, strategically, and every day of the work week. For many, this is a daunting and confusing task. Reach Out shows listeners how to use social media and simple digital tools to begin building and expanding the number of people they know. Author Molly Beck explains how to: establish and strengthen your digital presence; develop career goals that reaching out can help you obtain; and much more!

400,000 COPIES SOLD ACROSS THE FIRST TWO EDITIONS This book is the perfect Christmas gift for coffee lovers. An in-depth guide to the dynamic world of coffee production by the Sunday Times bestselling* author of How to Make the Best Coffee at Home, James Hoffmann. *** For everyone who wants to...

Unlock the secrets of compelling storytelling with Next Level Plot Structure, a brand-new guide from K.M. Weiland, author of the popular Structuring Your Novel. This comprehensive resource delves deep into the intricacies of plot structure, revealing the rich vein of narrative techniques and philosophical underpinnings that have shaped storytelling throughout history.

Read by the author. When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . . Since the original publication of Building a StoryBrand, over one million business leaders have...

A practical and accessible guide to getting across complex information clearly, by BBC presenter and journalist Ros Atkins, creator of the viral 'Ros Atkins on...' explainer videos. Explanation - conveying meaning - is an art. And the BBC presenter and journalist Ros Atkins, creator of the viral...

As a scientist, you are a professional writer: your career is built on successful proposals and papers. Success isn't defined by getting papers into print, but by getting them into the reader's consciousness. Writing Science is built upon the idea that successful science writing tells a story. It uses that insight to discuss how to write more effectively.

To get the job you want, you don’t just need a great resume—you need an outstanding resume, one that puts you in the top 1 percent of candidates for the job. That means ditching the same old advice you’ve been following with little results and adopting a tried-and-true process for getting your resume noticed in even the most competitive situations. In this book, Dan Clay breaks down the exact method he’s carefully developed over a period of 10 years and provides a precise step-by-step set of instructions for crafting the perfect resume, down to the last period.

Whether you simply want to jot down family folklore to share with future generations or wish to try your hand at writing a best-selling novel, Just Write! provides gentle yet realistic guidance for those who want to write their first book. With her humorous—yet realistic—explanations of the writing process, Lauren Bingham is here to help you make your first book become a reality. You’ll receive the encouragement you’ve been craving, as well as the empathy a new writer needs.

A 6-Week Artist’s Way Program Julia Cameron has been teaching the world about creativity since her seminal book, The Artist’s Way, first broke open the conversation around art. Now, in Write for Life, she turns to one of the subjects closest to her heart: the art and practice of writing...