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All authors want to sell as many copies of their books as possible. They also want to raise their literary profile as high as possible. There are more new routes to publication and also for sales and marketing than ever before. But where does the author start in such a competitive market? This book sets out clearly the promotional tools available and advises which paths are likely to sell the highest number of copies and which will help to establish the writer's name as a published author. It takes careful planning and know-how, but there is nobody better to promote a book than its author.

From those who own the news to the BBC, the intricacies of political journalism to the trade's ethics, Breaking strips back the engine of information, entertainment and propaganda back to its constituent parts and lays it bare. In this informative and engaging deep-dive into the way we receive and understand the news, journalist Mic Wright shows how our news media functions and, ultimately, how it is fundamentally flawed.

If you want your characters to seduce like an interrogator, dominate like a profiler, and manipulate like an intelligence officer—you’re on the right track. Cops, Detectives, FBI agents, CIA operatives (if you ever get the rare chance to meet one), and top criminal attorneys—they’re more than just power players in sexy uniforms. They carry something deeper. It’s not just the badge, the suit, or the commanding stance—it’s knowledge. The psychological insight. The ability to read a person’s every tell, to spot desire before it’s spoken, to push just enough before pulling back.

Partiendo de conceptos básicos (¿qué es una escena?, ¿qué es una secuencia?, ¿cómo lograr el clímax de un acto?, ¿cómo lograr el clímax de una película?) McKee muestra el misterio de las estructuras, explica las características de cada género, define la importancia de la ambientación, la diferencia entre la caracterización y la realidad de un personaje, en suma, todo aquello que hace que un guión destaque por encima de los demás.

Writing Your Book with ChatGPT: A Step-by-Step Guide for People 50+ is a practical and inspiring resource designed to help individuals in their golden years embark on the rewarding journey of authorship. Whether you’ve always dreamed of sharing your life story, publishing a memoir, or exploring creative writing, this guide empowers you to bring your ideas to life using the revolutionary AI tool, ChatGPT. Packed with clear instructions, practical examples, and actionable advice, this book breaks down the writing process into manageable steps.

What will it take to stop gendered violence? What went wrong? Australian governments promised to end violence against women and children in a single generation. Instead, it is escalating: men have been murdering women at an increased rate, coercive control and sexual violence are becoming more complex and severe, and we see a marked rise in youth-on-youth sexual assault. Why? In Losing It, Jess Hill investigates Australia's National Plan to End Violence Against Women and Children to find out what's working and what's not – and what we can do to turn things around.

Writing persuasive opinion articles is a skill that can be learned, so Scott created this practical guide Scott to writing op-eds. In That’s What You Think, Scott explains the importance of op-eds, how to express opinions effectively so readers will listen, how the process works at news organizations and how not to alienate the editors you want to impress. Scott also stresses that in today's political climate, not everyone will agree with your opinion or want to hear your opinion, so writers must be prepared for a backlash.

Writing can feel like an endless series of decisions. How does one face the blank page? Move a character around a room? Deal with time? Undertake revision? The good and bad news is that in fiction writing, there are no definitive answers to such questions: writers must come up with their own. Elizabeth McCracken, author of bestselling novels, National Book Award long-listed story collections, and a highly praised memoir, has been teaching for more than thirty-five years, guiding her many students through their own answers. In A Long Game, she shares insights gleaned along the way.

Donna Leon’s memoir, Wandering through Life, gave her legions of fans a colorful tour through her life, from childhood in New Jersey to adventures in China and Iran, to her love of Venice and opera. Nowhere, however, did she discuss her writing life. In Backstage, Donna reveals her admiration for, and inspiration from, the great crime novelists Ruth Rendell and Ross MacDonald, examining their approach to storytelling as she dissects her favorite books of theirs. She expresses her love for Charles Dickens’s Great Expectations and her appreciation for Sir Walter Scott’s generosity of spirit.

This audiobook is my ultimate guide to what you need, what you can try, and what is likely to be a waste of your money and time. I talk about the unvarnished experience of self-publishing and selling books while keeping control of my catalogue and not funding anyone's private jet in advertising costs.

Are your employees meeting their goals? Is their work improving over time? Understanding where your employees are succeeding—and falling short—is a pivotal part of ensuring you have the right talent to meet organizational objectives. In order to work with your people and effectively monitor their progress, you need a system in place. The HBR Guide to Performance Management provides a multi-step, cyclical process to help you keep track of your employees' work, identify where they need to improve, and ensure they're growing with the organization.

Unlock the strategies, tools, and mindset needed to become a successful author! Whether you’re publishing your first book or looking to take your author career to the next level, The Author’s Playbook is your ultimate guide. Packed with actionable advice, real-world examples, and step-by-step instructions, this book will help you crush holiday marketing and set clear goals for the new year.

Freelance Writing Mastery is your step-by-step guide to building a thriving freelance writing business, even if you’re starting from scratch. Whether you want to escape the 9-to-5 grind, earn extra income, or turn your passion for writing into a full-time career, this book provides the tools and strategies you need to succeed.

In this guide, you'll discover how you can write and publish your own children's books without the heavy financial burden. From brainstorming ideas to creating illustrations, formatting, and publishing, I’ll walk you through each step using free and affordable tools like Canva, ChatGPT, and Amazon KDP. With my personal journey as a backdrop, you’ll see that it’s possible to turn your passion for storytelling into a reality, no matter your budget.

Communication is the foundation of success in today's fast-paced, interconnected world. Effective Business Communications is your ultimate guide to mastering the art of clear, impactful, and strategic communication in any professional setting.

Discussions in the West around diversity in the arts often focus on the identities of characters and creators. Speculative fiction author and writing instructor Henry Lien makes the pathbreaking argument that diversity is about more than just plopping different faces into stories that are 100 percent Western in spirit; it can—and should—encompass diverse structures, themes, and values.

Are you ready to tap into the full potential of your email list without burning it out? Monetize Your List introduces a smarter way to turn subscribers into loyal customers, using an engaging and effective framework: The Diamond Customer Journey Map. This powerful strategy doesn’t just boost sales; it strengthens trust with your audience, keeping them engaged and enthusiastic about what you offer. You’ll discover how to invite your subscribers to the next step with a sense of excitement, instead of overwhelming them with aggressive sales tactics.

¿Parece que nunca tienes suficiente tiempo para hacerlo todo? Mantenerse al día con las tareas, los plazos y el horario de trabajo puede resultar desalentador. Este audiolibro te propone una serie de conceptos básicos. Aprenderás a: evaluar cómo empleas tu tiempo actualmente; priorizar tus tareas; planificar el momento oportuno para trabajar en cada una de ellas; evitar las indecisiones y las interrupciones.

Whether you are a writer, creator, entrepreneur, executive, public speaker, investor, or industry thought leader, Snow Leopard is your guide for becoming known for a niche you own.

Unscripted is the inside story of the struggle to control one of the world's great entertainment empires. It is the story of the last great Hollywood mogul, Sumner Redstone: the ninety-something founder of Paramount Global who, well into his dotage and facing a scandalous lawsuit, proves increasingly unable to run the sprawling company he has built. It is the story of his daughter, Shari Redstone: Sumner's heir apparent who, despite being groomed for power for six decades, struggles to assert her authority over the company and her family's legacy.