検索キーワード： 事業開発・起業

There is no question about the growing influence of creator marketing. Due to the rapid development of social media, content creators’ popularity has risen exponentially and so has their opportunity to partner with large corporations. The Creator’s Economy is here for both creator’s and brands alike to help upgrade their knowledge and learn how each side of this new relationship can benefit the other. Through stories, interviews with prominent influencers, data trends, and analytics Clayton Jacobs evaluates the implications of this new economy.

From early on, we are taught that getting a certain job is the only to get ahead, that we have to do well at school, that failure is embarrassing and to be avoided. We're so busy trying to follow these rules that we never stop and ask ourselves: What's my purpose? What do I really want? Simon Squibb is on a mission to change stranger's lives for the better. Here, he shares the hard-won life lessons from his years in the business world, plus his own personal life, and empowers listeners to identify their own meaningful goals.

No matter your goals, The Obvious Choice offers 15 timeless lessons on profit and success. Jonathan Goodman, one of the world’s leading experts on helping people simplify their business, reveals proven frameworks to help you focus more, pray to the social media gods less, and master the art of attracting perfect customers.

Everyone wants ownership, but almost no one gets it. Whether we’re talking about the start-up game, the crypto game, the freelance game, or the lemonade stand game—most paths to ownership lead to dead ends. That’s why Codie Sanchez carved a new, smarter path to total freedom. In Main Street Millionaire, she reveals the method she teaches her community of seven-figure investors for building wealth by creating a portfolio of boring businesses. That’s right—the money is not in flashy startups or in the corner office.

How to Grow Your Small Business \ Cómo hacer crecer tu negocio (Sp. ed.) Unabr. has descriptive copy which is not yet available from the Publisher.

The bulk of the world’s growth in population and economic activity in the foreseeable future will be generated in the developing world. This is precisely where enterprising families dominate, operating very differently than their peers in more stable and affluent nations. Enterprising families in emerging and frontier markets not only survive but thrive under high-risk conditions, including war, environmental disasters, and more. But developed countries will increasingly experience these types of structural shocks and chronic uncertainties. The question is, what can they do about it?

★ベストセラー！シリーズ累計２５万部超の『起業の科学』『起業大全』の著者、田所雅之氏の最新刊！★起業参謀を養成する大人気の講座内容を１冊に凝縮！

東大卒、Ｚ世代ホテルプロデューサーが放つ初の本！あらゆるスモールビジネスを志す人にオススメしたい！――深津貴之（インタラクション・デザイナー）

This book is the first-ever explanation of McKinsey’s step-by-step approach to transforming leaders both professionally and personally, including revealing lessons from its legendary CEO leadership program, “The Bower Forum,” which has counseled five-hundred-plus global CEOs over the past decade. It is a journey that helps leaders hone the psychological, emotional, and, ultimately, human attributes that result in success in today’s most demanding top job.

★借金1000万円から年商18億円へ！★壁にぶつかるたびに挑戦し組織を強くする！　胸が熱くなるビジネスノンフィクション

世界的経営学者が発見！戦略や計画よりも重要で、成功に直結する思考法

Since the 1970s, the Western consensus in economic policy has been governed by the assumption that any poor area—a city, a state or even an entire country—will find a way to progress through market forces. If local economies fail to revive, and market shifts have made a location unsuited to business needs, the workforce can and should relocate to more prosperous locales. Either way, no outside intervention is necessary: one way or another, the problem will work itself out. Except it doesn’t.

日経新聞掲載! BBM(ビジネスブックマラソン)でも紹介!【アマゾン総合1位(12/5) ＆ 発売6日で重版】元芸人社長が明かす6大奥義「仲間力アップマル秘マニュアル」初公開！

Pattern Breakers had its roots in the time when Mike Maples, a seasoned venture capitalist, was stumped, unable to get a grip on why some businesses he funded—Twitter, Twitch, and Okta, for example—took off, while others, some deemed “most likely to succeed,” shut their doors despite doing everything right. Was it dumb luck that separated gold from dross? What Maples and Stanford University’s Peter Ziebelman discovered contradicts accepted wisdom and upends today’s formulaic approach to entrepreneurship.

話題沸騰！Amazonベストセラー第１位!!兄・成田悠輔のひと言がきっかけだった

Drawing on insights from social psychology, moral philosophy and behavioural economics, as well as a range of illuminating case studies, world-renowned economist Paul Collier shares a galvanizing vision for a more inclusive, prosperous world.

The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for any business.

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

かつての日本企業が抱いていた「お金より人が大事」という考え方は決して理想主義ではなく、実利に適ったものであり、それこそがビジネスを繫栄に導く強みであった。

In From Ideas to Impact, Michael Sheldrick delivers an inspiring and insightful discussion on how to implement social impact by driving policy change.