検索キーワード： 制作 "Penguin" 事業開発・起業

What if you could combine the agility, adaptability, and cohesion of a small team with the power and resources of a giant organization? When General Stanley McChrystal took command of the Joint Special Operations Task Force in Iraq in 2003, he quickly realized that conventional military tactics...

'Brought to you by Penguin. A SUNDAY TIMES BESTSELLER. Find Your Passion. Love Your Work. Build a Richer Life. What's your dream? It's a simple question, but one which very few of us ever really think about. From early on, we are taught that there's only one path to getting ahead: do well at...

Penguin presents the unabridged, downloadable, audiobook edition of Business for Punks written and read by James Watt. START A REVOLUTION NOT A BUSINESS Don't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in. These are some of the...

Brought to you by Penguin. We still have time to change the world. From Greta Thunberg, the world's leading climate activist, comes the essential handbook for making it happen. You might think it's an impossible task: secure a safe future for life on Earth, at a scale and speed never seen...

Brought to you by Penguin. THE INTERNATIONAL BESTSELLER: OVER HALF A MILLION COPIES SOLD Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them! What's the secret to sales success? If you're like most business leaders...

Brought to you by Penguin. *#GIRLBOSS NETFLIX ORIGINAL OUT NOW* Penguin presents the unabridged, downloadable, audiobook edition of the New York Times bestselling sensation #GIRLBOSS by Sophia Amoruso, read by Sarah Jes Austell. '#GIRLBOSS is more than a book . . . #GIRLBOSS is a movement' Lena...

Brought to you by Penguin. A ridiculously in-depth guide to finding a fulfilling and impactful career in an age of AI. You have about 80,000 hours in your career: 40 hours a week, 50 weeks a year, for 40 years. This means your choice of career is the most important decision you’ll ever make...

Winner of the Business Book Awards 'Thought Leader' category ------ Penguin presents the audiobook edition of The Startup Way, written and read by Eric Ries. The Startup Way reveals how organisations of all sizes can harness startup techniques to drive growth. In The Lean Startup, Eric Ries...

Brought to you by Penguin. Venture capitalist John Doerr reveals a sweeping-and actionable-plan to conquer humanity's greatest challenge: climate change. In 2006, John Doerr was challenged by his fifteen-year-old daughter to solve the climate crisis. And for 15 years, that has been his goal...

Penguin presents the audiobook edition of Lost and Founder written and read by Rand Fishkin. Everyone knows how a startup story is supposed to go: a young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions and becomes the envy...

Brought to you by Penguin. Free market capitalism is one of humanity's greatest inventions, and the greatest source of prosperity the world has ever seen. But it's also on the verge of destroying the planet and destabilizing society in its single-minded pursuit of maximizing shareholder value...

A practical guide to developing the single most important skill for success in life and work – telling your story – from the inspiring social media sensation and No.1 bestselling author of What’s Your Dream? Your story is a part of you, and as Simon Squibb has learned through his own...

Brought to you by Penguin. The world-renowned economist offers a ground-breaking new vision for inclusive prosperity Left behind places can be found in prosperous countries—from South Yorkshire, integral to the industrial revolution and now England’s poorest county, to Barranquilla, once...

Brought to you by Penguin. THE INSTANT SUNDAY TIMES BESTSELLER From the New York Times bestselling author of Digital Minimalism and one of the world's top productivity experts, a groundbreaking philosophy for creating great work at a sustainable pace. Hustle culture. Burnout. Quiet quitting...

Brought to you by Penguin. What does it take to win success and influence? In a world where we are constantly connected, it's those with the best people skills who win the day. Those who build the right relationships. Those who truly understand and connect with their colleagues, their customers...

Brought to you by Penguin. Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring...

Brought to you by Penguin. Build The Damn Thing is a battle-tested guide for every entrepreneur who the establishment has excluded. Finney, an investor and startup champion, explains how to build a business from the ground up; from developing a business plan to finding investors, growing a team...

Brought to you by Penguin. In The Automatic Customer, John Warrillow provides the essential blueprint for turning your customers into subscribers The lifeblood of your business is repeat customers. But customers can be fickle, markets shift and competitors are ruthless. So how do you ensure a...

Brought to you by Penguin. Why do some ideas make it big while others fail to take off? According to award-winning behavioural economist John List, the answer comes down to a single question: Can the idea scale? Countless enterprises fall apart the moment they scale; their positive results...

Penguin presents the audiobook edition of The Entrepreneurial State by Mariana Mazzucato, read by Amy Finegan. According to conventional wisdom, innovation is best left to the dynamic entrepreneurs of the private sector, and government should get out of the way. But what if all this was wrong?...