検索キーワード： 制作 "--Tyson Hanks" 事業開発・起業

After a five-year research project, Jim Collins concludes that good to great can and does happen. In this audiobook, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind. Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.

Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business.

Digital Marketing Strategy is your essential guide to building powerful online campaigns, mastering modern tools, and connecting with your audience across every major digital channel. This comprehensive and practical book is designed for entrepreneurs, freelancers, small business owners, and marketing professionals who want to succeed in today’s fast-paced online environment. Whether you're a beginner or looking to sharpen your skills, this guide walks you through everything from SEO and social media to content marketing, paid ads, email automation, and beyond.

今は当たり前となった携帯電話からインターネットに繋げるという技術も、一九九七年夏には夢物語であった。その夢物語の時代に鋭く時代を見越して、新しい事業を立ち上げようとする男たちがいた。

In today's fast-paced networked economy, professionals must work harder than ever to maintain and improve their business skills and knowledge. But technical mastery of one's discipline is not enough, assert professional advisors David H. Maister, Charles H. Green, and Robert M. Galford. The key to professional success, they argue, is the ability to earn the trust and confidence of clients. In this 20th anniversary edition, Maister, Green, and Galford enrich our understanding of today's society and illustrate how to be effective communicators in a digital world.

In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product.

From the creator of Product Launch Formula: a new edition of the number one New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the number one New York Times best seller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start.

Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants. Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word.

At the very heart of all the success and failure I've been exposed to - both my own entrepreneurial journey and through the thousands of interviews I’ve conducted on my chart-topping podcast - are a set of principles that ensure excellence. These fundamental laws underpinned my meteoric rise, and they will fuel yours too, whether you want to build something great or become someone great.

Vincent Stanley, Patagonia's director of philosophy, with Yvon Chouinard, founder and former owner of Patagonia, draws on fifty years' experience to challenge all business owners and leaders to rethink their businesses in a time of cultural and climate chaos. The authors describe the current impact of manufacturing, commerce, and traditional capitalism on the planet's natural systems and human communities, and how that impact is forcing business to change its ways.

How you use your free time will make or break your success. The secret? It’s not about working harder or finding more time to do work. It’s about designing the freedom to engage in the high-value work that brings you energy and fulfillment. This is at the heart of the message that has made Dan Martell the world’s most popular SaaS (Software-as-a-Service) coach. Now, in his first book, Buy Back Your Time, he teaches entrepreneurs at every level how to scale their business, fast, while avoiding burnout.

Art Thinking combines the mind-sets of art and the tools of business to protect space for open-ended exploration and manage risks on your way to success. Art Thinking takes you from "Wouldn't it be cool if...?" to realizing your highest aims, helping you build creative skills you can apply across all facets of business and life. Warm, honest, and unexpected, Art Thinking will help you reimagine your work and life-and even change the world-while enjoying the journey from point A.

日本の会社の99％以上を占める中小企業。その中でも小規模企業のIT化は遅れている。IT化の遅れの大きな要因としてIT投資不足と経営者のITへの認識不足がある。

Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in over 30 years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopaedia. So that's what this book is. An advice encyclopaedia. A mentor in a box. Build is full of personal stories, practical advice and fascinating insights into some of the most impactful products and people of the 20th century.

Entrepreneurs have a problem: startups. Almost all startups either fail or never truly reach a sustainable size. Despite the popularity of entrepreneurship, we haven't engineered a better way to start...until now. What if you could skip the startup phase and generate profitable revenue on day one? In Buy Then Build, acquisition entrepreneur Walker Deibel shows you how to begin with a sustainable, profitable company and grow from there.

Ben Horowitz offers essential advice on building and running a startup - practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.

常連を作りたければ、常識を捨てなさい！いつも行列が絶えず、予約がとれないお店には理由がある。美容・飲食店・小売店オーナー必読!! 「1番初めに思い出してもらえる」お店の作り方決定版

It seems like an impossible task: secure a safe future for life on Earth, at a scale and speed that the world has never seen, in the face of vast and powerful forces-not just oil tycoons and governments, but the changing climate system itself. The odds are against us, and we are running out of time. But it doesn't have to be this way. Around the world, geophysicists and mathematicians, oceanographers and meteorologists, engineers, economists, psychologists and philosophers have been using their expertise to develop a deep understanding of the crises we face.

China's Economy: What Everyone Needs to Know® is a concise introduction to the most astonishing economic growth story of the last three decades. In the 1980s, China was an impoverished backwater, struggling to escape the political turmoil and economic mismanagement of the Mao era. Today it is the world's second biggest economy, the largest manufacturing and trading nation, the consumer of half the world's steel and coal, the biggest source of international tourists, and one of the most influential investors in developing countries from southeast Asia to Africa to Latin America.

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.