検索キーワード： 事業開発・起業

Money is a game you can win. First, understand the rules. True financial independence provides the opportunity to use money the way you'd like, look after your family and plan for your future. This book explains how money works, how to understand it better and how to protect it once your bank balance starts growing

Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business. 

Based on the highest-quality evidence and real-life examples spanning industries and countries, Alex Edmans shows that it's not an either-or choice - companies can create both profit and social value. The most successful companies don't target profit directly but are driven by purpose - the desire to serve a societal need and contribute to human betterment.

Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team or how much money you raise. It's how consistently you can grow and acquire new customers. Traction will teach you the 19 channels you can use to build a customer base and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs.

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.

What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products. 

Are you a startup founder with a great product but no sales? Do prospective clients say your product is interesting, but no one’s buying? Collin Stewart, founder and CEO of Predictable Revenue, shares hard-earned lessons about navigating the chaos of a startup and the daunting task of finding your first customers. The Terrifying Art of Finding Customers is a straight-talking guide for founders focused on tackling the essential steps to growth in the right sequence.

Major corporations exercise enormous control over our lives. They influence how we think, what we buy, who we vote for, and how our society evolves. They are key drivers of the wealth that fuels our economic system, and their power insulates them from strict government regulations and accountability. In this setting, corporate abuses—pollution, toxic and inhumane work environments, defective products—go unchecked. When the government refuses to corral industry's misdeeds, advocacy groups turn to corporate campaigns to expose and change harmful behavior.

“What would Jeff do?” Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know “the secret” behind Amazon’s historic success. In this step-by-step guide, he provides 50½ answers drawn from his experience as an Amazon executive - and shows today’s business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody’s business.

NAMED A BEST BOOK OF 2022 BY THE NEW YORKER National Bestseller * New York Times Editors’ Choice * Financial Times “Books to Read in 2022” A SABEW BEST IN BUSINESS BOOK AWARDS FINALIST A “deeply reported…bracingly written” (Walter Isaacson, bestselling author of Code Breaker) and...

Sell It Like Serhant is the blueprint for how to go from sales scrub to sales machine. Serhant provides useful lessons, lively stories, and examples that illustrate how anyone can employ his principles to increase profits and achieve success. Your measure of a good day will no longer depend on one deal or one client. A good salesperson never closes a deal and wonders, "What now?" The next deal is already happening. Serhant shares practical guidance on how to juggle multiple deals at once and close all of them every. Single. Time.

In this sequel to his bestselling How to Make a Few Billion Dollars, renowned entrepreneur Brad Jacobs delivers a detailed playbook for mastering business success at scale. He explains how to partner with the smartest global investors, integrate acquisitions into cohesive profit engines, and build organizations where culture, compensation, and talent are perfectly aligned. How to Make a Few More Billion Dollars is both a practical how-to manual and a rich trove of insights you can apply to your own ambitions.

With twenty years of experience building companies and raising millions in venture capital, Jeffrey Chernick introduces a transformative power called High Five Energy—a magnetic flow state where things just click, doors open, the right people show up, and conversations flow. You can move...

Are You Ready to Scale Sales? How Fast? These two questions are mission critical to the success of any startup, product launch, or market expansion. Yet, too often we rely on gut feel―or let irrelevant signals like a recent fundraise or comparisons to past unicorns―to drive our decisions...

Brought to you by Penguin. We still have time to change the world. From Greta Thunberg, the world's leading climate activist, comes the essential handbook for making it happen. You might think it's an impossible task: secure a safe future for life on Earth, at a scale and speed never seen...

The Miracle Morning for Writers combines Hal Elrod's global phenomenon with Steve Scott's proven writing habit techniques (which helped him get on the Wall Street Journal best sellers list). You learn how to take charge of your morning and maximize "the rest of the day" for your writing efforts.

This book reveals what it takes for consultants of all types, as well as organizational leaders, to be really helpful in dealing with the complex, systemic, constantly changing organizational problems of today. They need to rapidly create a relationship of trust and openness that enables clients, subordinates, and team members to reveal what is really on their minds and to jointly develop a sense of what is the problem and what kind of adaptive response could best deal with it.

From Thomas Edison to Steve Jobs, the "nail it then scale it" method is based on pattern recognition of the timeless principles and key practices used by successful entrepreneurs to repeatedly innovate. These processes and principles have now been distilled into a handbook to guide entrepreneurs and innovative product managers to victory. Stop following conventional wisdom, and join the few entrepreneurs that can consistently take their innovative idea all the way to a successful company launch.

The New York Times bestseller. #1 Wall Street Journal bestseller. Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and 3.6 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim...

Disruption dominates innovation theory and practice. But disruption is destructive—displacing jobs, companies, and even entire industries. Are we missing better, and even bigger, opportunities to innovate and grow? With three decades of research, W. Chan Kim and Renee Mauborgne reveal another way to innovate and grow. Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach—nondisruptive creation—that is free from the destructive displacement that happens when innovators set out to disrupt.