検索キーワード： "TOUGH―タフ―" モチベーション・自己啓発

As a salesperson and sales manager, you know that it's harder to sell in tough times - whether it's a global pandemic, recession, or industry-wide challenge. But somehow there are always successful "tough-timers" that not only survive but thrive through tough times. What do they have - and what do they know - that keeps them on top?

Frank Lorenzo is the epitome of the American dream. A first-generation American and entrepreneur, Lorenzo started an airline advisory business in his mid-twenties and ultimately rose to control the largest fleet of airplanes in the free world. Flying for Peanuts explains how the son of Spanish immigrants put himself through Columbia College by driving a Coca-Cola truck and then grew the fledgling advisory into ownership of Texas International Airlines. From there, Lorenzo became CEO of Continental Airlines, a large loss-making west coast airline at the time.

“Who on earth wants to jump into ice baths and run through fire and wallow in mud on a Sunday afternoon, just for the hell of it?” my professors asked. My gut feeling was—plenty of people. Will Dean, founder of extreme obstacle course Tough Mudder, shares the thrilling inside story of how...

No matter where you are in life, negativity, pressure, and conflict will leave you feeling overwhelmed and exhausted. The truth is that negative emotions are prevalent during tough times. If you’re not mentally strong enough to deal with them, they can completely take over your life. But mental toughness doesn’t mean you must be like a Navy SEAL and transform yourself into a warrior. You can harness the power that business leaders, Olympic-gold athletes, and respected celebrities have used to become mentally strong to rise and achieve their dreams.

Ever wonder what separates you from Michael Jordan - besides being 6'6"? What gave Teddy Roosevelt the strength to lead and Winston Churchill the guts to grind? How do authors such as Dr. Jordan Peterson, Joseph Campbell, and Zig Ziglar help people become more awesome? If all you want to do is listen to a summary and get the point, the phrase is Mental Toughness. Focusing on figures such as Jocko Willink, David Goggins, and Musashi, learn what moves great warriors, athletes, coaches, and thinkers to make the tough decisions and apply it to your life.

A groundbreaking, practical three-week program to help you cope with life’s tough moments, overcome misfortune, build habitual resiliency, and ultimately boost your overall happiness. Truly happy and successful people share a common trait: resilience. Not only do they know how to rebound from...