検索キーワード： "John Norman" 事業開発・起業

If you work on the high street, you won't need reminding that traditional, bricks and mortar retail hasn't had an easy go of it in recent years. Thankfully, after half-a-decade of financial gloom, there is light at the end of the tunnel and it looks like the economy might just be turning a corner. But this doesn't necessarily mean a return to easy street.

Thought Leadership is one of the most valuable marketing tools available to today's entrepreneur. Not only is it highly affordable (largely free), it is also available to anyone with an opinion - and who doesn't have one of them? Becoming THE Expert explains how business owners, entrepreneurs, marketers, and sales professionals can better position themselves as experts in their own particular industry and help to build brand awareness, generate leads, and ultimately drive sales through the sharing of their detailed knowledge and insight.