検索キーワード： "HERO" 保全

Many of the men and women doing today's most consequential environmental work - restoring America's grasslands, wildlife, soil, rivers, wetlands, and oceans - would not call themselves environmentalists; they would be too uneasy with the connotations of that word. What drives them is their deep love of the land - the iconic terrain where explorers and cowboys, pioneers, and riverboat captains forged the American identity. They feel a moral responsibility to preserve this heritage and natural wealth.

In today's world, widespread misinformation presents significant challenges to achieving true environmental sustainability. Unfortunately, even some of the most influential global organizations base their actions on unscientific notions and misconceptions, contributing to the problem. This book confronts commonly held beliefs that shape the global public’s perception of critical environmental issues. By focusing on textiles, a key part of daily life that generates significant waste, it uncovers major gaps in our understanding, from material selection to care practices and disposal methods.