検索キーワード： "DAYS" PR・広報

In The Referral of a Lifetime, author Tim Templeton frames a powerful plan for cultivating clients and customers in a fable about businesswoman Susie McCumber, who feels increasingly like a failure. A friend refers her to the mysterious Mr. Highground, who introduces her to four successful people. They show her how they transformed their businesses and their lives by determining how others view them and how they view themselves.

An Honest Day's Work chronicles the career of Chris Atkins, who had a ringside seat to the frequently perilous and often hilarious public relations milestones of the past three decades. As a senior executive at some of the largest and most respected public relations agencies and companies in the world, Atkins handled almost every type of crisis imaginable, from plane crashes to corporate scandals to a memorial service for the world's wealthiest black entrepreneur.

The shift to doing business online hasn’t been easy for any business, but if there’s one industry that’s well-suited for this transition, it’s the network marketing field. For decades, network marketing has helped many people achieve financial freedom and live their dream life, many of whom were working from home.

In Everyday PR: Harnessing Public Relations to Build Relationships, Brands & Businesses, Rubel draws upon her deep experience in all aspects of PR to help business owners, corporate executives, marketing professionals, and communications students of all types identify and capitalize on opportunities to grow their businesses.

Conducting a Monthly Social Media Video Campaign explains how you can create a successful social media campaign with videos to build awareness, get more clients or customers, and increase your sales through regular posts on four popular platforms. This is a follow-up book to Conducting a Monthly Social Media Campaign on Four Major Platforms, which showed how to use an image with each post.