『unbillable hours - a podcast about better professional services marketing』のカバーアート

unbillable hours - a podcast about better professional services marketing

unbillable hours - a podcast about better professional services marketing

著者: Ash Flo
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So, your job is to market a consultancy? Excellent - then we have something just for you: unbillable hours, our podcast about better professional services marketing. “unbillable hours” is all about selling business services through highly effective marketing. You know, the kind which gets clients through the door, competitors on edge, and the practice to respect you. Oh, and: it’s free, and created by two folks who have nothing to sell (we have jobs, mind you). Care to give it a try? Then listen in right away - or read a bit more about the project here: https://unbillable-hrs.com/Copyright 2021 All rights reserved. マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 経済学
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  • C2E18 - From proposition to thought leadership: How to plan consultancy content
    2025/09/05

    We're back - and start our post-summer show with a deep dive into answers to the dreaded question "What should our consultancy post about?" (or some such): Tune in to hear Flo discuss the best philosophy for thought leadership planning and how to derive content from your value proposition. Enjoy!

    Credits Voices, production, etc. by Ash and Flo Creative and design advice by @calmar.creativ Into, outro voiceover for the unbillable hours podcast by @iamthedakota Music also by @iamthedakota Shownotes Check out the upcoming Deltek Webinar feat. Flo here

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    22 分
  • C2E17 - Everyone Sells: How to build your firm's holistic sales capability
    2025/06/27

    You’ve nailed your value proposition—now what? In this episode, we show how consultancies can embed business development capabilities across the whole firm, turning scattered effort into a coordinated go-to-market machine.

    Credits Voices, production, etc. by Ash and Flo Creative and design advice by @calmar.creativ Into, outro voiceover for the unbillable hours podcast by @iamthedakota Music also by @iamthedakota

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    20 分
  • C2E16 - Why "cold outbound sales" don't work in consulting (and what to reach out instead)
    2025/06/20

    There, we'll say it: "Cold outreach selling" - whether by email, phone, or LinkedIn - doesn't really work in consulting (with a few exceptions perhaps confirming this rule). So... what can you do instead? Ash and Flo share some insights and tips you might want to listen to before sinking another 20k into an outreach effort with no ROI... Credits Voices, production, etc. by Ash and Flo Creative and design advice by @calmar.creativ Into, outro voiceover for the unbillable hours podcast by @iamthedakota Music also by @iamthedakota

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    26 分
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