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  • reach up episode #3: Taking breakthrough science from lab to launch | Herm Cukier, CEO, Sophrosyne Pharmaceuticals
    2026/10/20

    Sophrosyne is a clinical-stage pharmaceuticals company doing breakthrough work in a major US health issue — alcohol use disorder (AUD). In this episode, the company’s CEO, Herm Cukier, speaks with Lisa and Ned about the challenges of commercializing breakthrough science.

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    24 分
  • reach up episode #1: Building a creative culture | guest Ken Roman, former Global CEO Ogilvy & Mather
    2025/08/20

    reachhealth is the evolution of healthcare marketing -- a company where data, creativity and innovative communications not only informs but actively shapes the journey towards better health outcomes.

    This launch podcast of reach up is an interview with Ken Roman -- the author and advertising executive. Ken worked directly with David Ogily on the shaping of what became Ogilvy & Mather. Ogilvy was always known for its strong corporate culture, and Ken talks about how that culture came to be. A fascinating story.

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    18 分