What happens when your company hits $10 million in revenue… but profits barely move?

In this episode of Your Business Growth Podcast, Jeremy Shapiro interviews entrepreneur and EndoDNA founder Len May about the exact shift that transformed his business from a struggling direct-to-consumer model into a scalable B2B healthcare company.

Len shares how:
✔️ Rising advertising costs nearly stalled growth
✔️ Social media platforms repeatedly shut down campaigns
✔️ Customer acquisition became increasingly expensive
✔️ COVID disrupted events and distribution channels
✔️ Revenue continued growing while profitability stayed flat

Then came the breakthrough: Instead of selling directly to consumers, Len shifted the business scaling the company from $10 million to $40 million in annual revenue.

In this episode, we discuss:
✔️ Why some high-revenue businesses struggle financially
✔️ The hidden downside of direct-to-consumer models
✔️ The power of B2B partnerships and white-labeling
✔️ How recurring revenue transformed the company
✔️ Why customer lifetime value matters more than single sales
✔️ Using AI and machine learning in healthcare
✔️ Personalized medicine and genomic testing
✔️ How doctors became an extension of the sales team
✔️ The role of customer feedback in product innovation
✔️ ADHD, entrepreneurship, and unconventional thinking

Len also shares lessons on:
✔️ Scaling healthcare technology companies
✔️ Building onboarding systems for clinics
✔️ Leveraging affiliate products for additional revenue
✔️ Creating feedback loops with customers
✔️ Why entrepreneurs should stop waiting for perfect execution

👉 Learn more about Len May and EndoDNA:
* EndoDNA's website: https://endodna.com/
* Len May on LinkedIn: https://www.linkedin.com/in/lenmay/

📘 Hosted by Jeremy B. Shapiro, Author of Your Business Growth Playbook
https://yourbusinessgrowthplaybook.com/

Chapters
00:00 Profit Stuck at 10M
01:12 Len May Origins
02:29 Cannabis as Medicine
03:54 Early Hustles to Real Estate
05:36 Dispensary Opportunity
07:15 Genetics Lightbulb
09:21 Launching EndoDNA
10:30 Building the DNA Test
12:51 Patents and Global Growth
14:25 Marketing Shutdowns and COVID
15:46 Stuck Phase Breakdown
17:09 Doctor Call New Pivot
19:56 Practitioner Distribution Model
22:28 White Label Intel Inside
23:28 AI Platform for Doctors
26:01 Guardrails and Compliance
27:45 Getting Doctors to Commit
28:42 Charging For Utilization
29:36 Skin In The Game
30:24 Genomics To Shopping Cart
32:19 Affiliate Catalog And Feedback
33:59 B2B Pivot To Scale
36:06 Epigenetics Recurring Testing
39:25 Clinical Trials Data Flywheel
42:30 Neurodivergence As Advantage
46:43 KPIs Sales And Satisfaction
49:06 Rapid Fire And Wrap Up

Keywords: Len May, EndoDNA, Jeremy Shapiro, personalized medicine, genomics, healthcare AI, B2B growth, business strategy, direct to consumer, white label business, entrepreneurship, epigenetics, recurring revenue, functional medicine, startup growth

#entrepreneurship #BusinessGrowth #Healthcare #AI #Genomics #podcast

Want to be a guest on Your Business Growth Podcast? Send Jeremy Shapiro a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/your_business_growth_podcast

🔔 Subscribe for more conversations with founders, entrepreneurs, and business leaders sharing real lessons on growth, leadership, and building sustainable companies.

What happens when a business doing six-figure months is secretly collapsing behind the scenes?

In this episode of Your Business Growth Podcast, Jeremy Shapiro sits down with entrepreneur Jon Chintanaroad for a brutally honest conversation about scaling too fast, chasing vanity metrics, taking on massive debt, and rebuilding a business from the ground up.

Jon shares how he:
✔️ Left recruiting to start his own business
✔️ Scaled through coaching programs and paid ads
✔️ Joined high-level masterminds chasing “million-dollar months”
✔️ Took out a $350,000 SBA loan to keep the business alive
✔️ Ended up buried under nearly $800,000 in debt
✔️ Faced bankruptcy and devastating personal consequences

But this episode is also about recovery and rebuilding.

After the collapse, Jon completely changed his approach to business:
✔️ Lean operations
✔️ Profit-first financial systems
✔️ Organic LinkedIn marketing
✔️ Smaller, higher-quality client relationships
✔️ Lifestyle-focused entrepreneurship
✔️ Systems built around freedom and peace of mind

In this episode, we discuss:
✔️ Why revenue means nothing without profit
✔️ The dangers of copying “successful” business models blindly
✔️ How mastermind culture can create unhealthy pressure
✔️ The emotional toll of debt and entrepreneurship
✔️ Why many founders are secretly struggling financially
✔️ How organic content became his most reliable lead source
✔️ The power of simplicity and sustainable growth
✔️ Why boring businesses are often the healthiest businesses
✔️ The mindset shift from “more” to finding your sweet spot

This is one of the most transparent entrepreneurial conversations you’ll hear — packed with practical lessons for founders, agency owners, coaches, consultants, and anyone trying to build a sustainable business.

👉 Connect with Jon Chintanaroad :
• Recruiting Launch: https://recruitinglaunch.com/

📘 Hosted by Jeremy B. Shapiro
Author of Your Business Growth Playbook https://yourbusinessgrowthplaybook.com/

Chapters:
00:00 The SBA loan that changed everything
03:20 Leaving recruiting to start a business
07:10 Chasing six-figure months and fast growth
12:00 The hidden problem behind high revenue businesses
16:40 How debt quietly spiraled out of control
21:00 Facing bankruptcy and telling his wife the truth
27:30 The emotional impact of entrepreneurial collapse
33:20 Why mastermind advice can backfire
39:10 The “enough” mindset and finding a sweet spot
45:00 Rebuilding with Profit First principles
50:20 Why boring businesses are often healthier
55:30 Organic LinkedIn outreach vs paid ads
1:01:00 The danger of outsourcing too early
1:07:20 Building a leaner, more profitable company
1:13:00 Designing a business around lifestyle and freedom
1:18:40 Final lessons for entrepreneurs and founders

Keywords: Jon Chintanaroad , business bankruptcy, entrepreneurship lessons, SBA loan failure, business debt, Profit First, Jeremy Shapiro, recruiting business, organic marketing, LinkedIn outreach, coaching business, startup burnout, business turnaround, Your Business Growth Podcast

#Entrepreneurship #BusinessGrowth #Startup #ProfitFirst #Podcast #BusinessLessons

Want to be a guest on Your Business Growth Podcast? Send Jeremy Shapiro a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/your_business_growth_podcast

🔔 Subscribe for more conversations with founders, entrepreneurs, and business leaders sharing real lessons on growth, leadership, and building sustainable companies.

What happens when you realize a billion-dollar industry is still operating with outdated systems and nobody is willing to fix it?

In this episode of Your Business Growth Podcast, Jeremy Shapiro sits down with Sam Berman, founder of LARC, to break down how a restaurant napkin sketch evolved into a global logistics and engineering company trusted by some of the world’s largest technology and data center operators.

After years working in Silicon Valley, Sam saw major problems in industrial packaging and logistics:
✔️ Expensive wood crating systems
✔️ Slow deployment times
✔️ Massive sustainability waste
✔️ Product damage during shipping
✔️ A complete lack of innovation

Instead of accepting the status quo, Sam and his team spent years iterating, engineering, and refining a completely new approach.

That shift led to:
✔️ Strategic partnerships with global logistics giants
✔️ Massive growth in the data center industry
✔️ Packaging-as-a-service innovation
✔️ Better protection for high-value technology
✔️ Reduced shipping and operational costs
✔️ A brand so recognizable customers now say “Lark it”

In this episode, we break down:
✔️ How the original idea came from a restaurant napkin
✔️ Why disrupting old industries takes patience
✔️ The reality of long product development cycles
✔️ How partnerships accelerated growth
✔️ Why founders need resilience during isolation and uncertainty
✔️ How LARC became a trusted engineering solutions provider
✔️ The importance of first-mover advantage and IP protection
✔️ Why solving real customer problems creates loyalty and scale

If you’re a founder, entrepreneur, startup operator, or business owner building something difficult and long-term, this episode offers real lessons on resilience, partnerships, and category innovation.

👉 Connect with Sam Berman:
• LARC: https://larc.co/
• Sam Berman on LinkedIn: https://www.linkedin.com/in/samuelberman/

📊 Hosted by: Jeremy B. Shapiro, Host and Author, Your Business Growth Playbook

Chapters:
00:00 Build It Promise
00:49 Podcast Welcome
01:06 Napkin Sketch Origin
03:28 Reinventing Crating
05:37 Packaging As Service
08:03 Early Validation Wins
09:35 Funding And Iteration
11:16 Surviving The Long Road
15:56 First Major Data Center Deal
18:32 Secure Tech Breakthrough
19:21 Solutions Drive Loyalty
21:11 Partner Led Growth
26:25 Landing Logistics Giants
27:54 Defending the IP
28:26 First Mover Moat
29:48 Verbified Brand
32:26 Partners Drive Growth
35:59 Deal Backstops
38:02 Empire Not Exit
39:38 Founder Survival Mindset
42:45 Fail Faster Lessons
46:36 Rapid Fire Wrap
47:53 History as Mentors
50:52 Recap and Where Next

Keywords: Sam Berman, LARC, logistics innovation, startup founder, supply chain, packaging solutions, data centers, logistics partnerships, engineering startup, hardware startup, entrepreneurship, packaging as a service, business growth, Jeremy Shapiro, Your Business Growth Podcast

#podcast #Entrepreneurship #Startup #Logistics #BusinessGrowth #SupplyChain

Want to be a guest on Your Business Growth Podcast? Send Jeremy Shapiro a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/your_business_growth_podcast

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