Your Audience Isn't Too Small - You Need More Ways to Be Discovered [Ep 263]
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>> Audience Growth Pop-Up (Aug 24-28, free): listen.kyliekelly.com <<
In this episode, I'm breaking down why "audience size" and "audience security" are two completely different things - and why the fix for a launch that flopped is almost never a new offer. It's my "doors" framework for building a business with more than one way for the right people to find you.
What You'll Learn in This Episode:
- Why "no one wants this" is usually a discovery problem, not an offer problem
- The difference between audience size and audience security
- My "doors" analogy for building an ecosystem instead of one giant audience
- Why one touchpoint was never meant to create one sale on its own
- Why email is where the relationship continues - not where discovery happens
- The exact action step: how to audit your doors and build just one more
Mentioned in this episode:
- Audience Growth Pop-Up (Aug 24-28, free): listen.kyliekelly.com
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