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This one's different. Bryony from SensaPatch - transdermal vitamin patch brand, marine biologist turned national sales manager turned ecommerce founder - joins Sasha and Hamen for one of the most honest conversations we've had on this show. She's 18 months in, profitable before year one, running the business on 15 hours a week while raising two kids (one with autism), managing a trademark battle with a Sex doll company, and rebranding entirely in January. No fluff, no highlight reel - just a real founder figuring out what success actually looks like when life doesn't pause for business.

If you're new to this channel, my name is Sasha Karabut. I went from $137,000 in debt to building two 8-figure eCommerce brands. Through my company Ecom Capital, I've generated over $75 million in client revenue and helped 1000+ brands scale their businesses profitably.

Connect with Sasha
Instagram: https://instagram.com/sasha_karabut
Facebook: https://facebook.com/the.real.sasha.karabut
LinkedIn: https://linkedin.com/in/sashakarabut

TIMESTAMPS
0:00 - Intro: The Most Honest Podcast We've Done
4:00 - Bryony's Background: Marine Biology, Sales Manager, Two Kids, One Business
8:00 - Why She Left a Career She Loved (And What It Cost)
12:00 - Joining Ecom Capital With a Spam Email Address
15:00 - Running a Business at 50/50 (Business vs Family)
19:00 - The Two People That Live Inside Her
22:00 - Success Looks Different for Everyone (The Meta vs Woolworths Example)
25:00 - Stop Playing Shop, Start Building a Business (The Sticky Note)
28:00 - Who Not How: Hiring Her Sister and a Meta Ads Agent
31:00 - Why She Wants to Understand It Before She Outsources It
34:00 - The Trademark Battle With a Sex Doll Company
38:00 - Why the Original Brand Was a Smaller Version of Herself
41:00 - The Rebrand, the Regulations, and the January Launch
44:00 - Bryony IS the Asset (And Why She's Under-Leveraging It)
48:00 - The Patrick Bet-David Story: Solving Problems Live on a $5K Call
52:00 - Why Disruption Is Her Biggest Competitive Advantage
55:00 - What the Next 12 Months Look Like for Sense Patch
58:00 - Profitable Before Year One: What That Actually Means
1:00:00 - The Real Reason Ecom Capital Works (It's the Community)
1:02:00 - Final Thoughts: Keep Showing the Real Version of You

Ready to take your business to the next level?

Follow Sasha below:

Instagram: https://www.instagram.com/sasha_karabut/

Facebook: https://www.facebook.com/SashaEcomCapital/

Youtube: https://www.youtube.com/channel/UCfVhWUtWBs_Hm-FrQJot8-Q

LinkedIn: https://www.linkedin.com/in/sashakarabut/