You’re the CEO. So Why Are You Still Doing Everyone Else’s Job? with Derek Fredrickson
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What if the CEO’s job isn’t to run the company?
In this episode of The Untrapped Entrepreneur, Derek Fredrickson, founder and CEO of The COO Solution, challenges one of the most common assumptions entrepreneurs make as their businesses grow: that because they can do everything, they should keep doing everything.
Derek explains why founders should spend more time thinking and less time doing, why entrepreneurs often become trapped as the operator inside their own company, and how getting out of the day-to-day can unlock greater clarity, confidence, growth, and freedom.
We also discuss Derek’s journey from fractional COO to founder and CEO, how he built a seven-figure business in his first year, why he had to overcome his own resistance to sales, and the mindset shift that allowed him to step out of the room and trust his team to deliver results without him.
Thank you to our sponsor Forja:
https://www.forjaanalytics.com/en
https://www.linkedin.com/company/forjaanalytics/
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(Host): https://www.linkedin.com/in/untrapped-entrepreneur/
Website: https://untrapped.com/
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