エピソード

  • First-Gen Ranching, Market Panic & Exposing Beef Myths | Emma Coffman | The Wylie AgCast #018
    2026/09/08

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, we sit down with Emma Coffman of Double E Ranch Advocacy to discuss first-generation ranching, modern cattle genetics, and combating misinformation in the beef industry.

    We dive deep into what it takes to carve your own path in agriculture from the ground up, build vital industry relationships, and find the courage to follow your dreams. Emma breaks down the origins of Double E Ranch Advocacy, the reality of tackling viral misconceptions—including media frenzies like the "Trump Beef Crisis"—and why accurate consumer education matters more than ever. We also unpack the technological frontier of livestock production, from "gene-snipping" and evolving cattle genetics to shifting market landscapes, alongside the raw realities of navigating social media backlash, handling online critics, and staying grounded in your mission.

    From analyzing the future of the cattle market to expanding the reach of ag advocacy, Emma shares an inspiring, first-generation perspective on what it takes to innovate, educate, and build a lasting future in the beef industry.

    Chapters:

    00:00 - Intro

    01:00 - Starting a Career in Agriculture: Early Beginnings & Lessons

    04:00 - How to Break into Ag as a First-Generation Producer

    09:42 - Busting Beef Industry Misinformation: Double E Ranch Advocacy

    20:41 - "Trump's Beef Crisis" Explained: Cattle Market Politics & Media Panic

    37:17 - Cattle Genetics Explained: Gene-Snipping & Livestock Tech Trends

    43:43 - Future of the Beef Cattle Industry: Market Outlook & Landscape Shifts

    51:07 - Agriculture Social Media: Overcoming Hate & Educating the Public

    58:01 - Growth & Future Plans for Double E Ranch Advocacy

    1:00:58 - Starting a Ranch from Scratch: First-Generation Ag Success Guide

    1:09:25 - Final Thoughts & Outro

    Connect with Emma Coffman & Double E Ranch Advocacy:

    Website: https://doubleeranchadvocacy.com/

    Linktree: https://linktr.ee/doubleeranch

    Check Us Out! https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Socials:

    Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Thanks For Watching!

    #cattleindustry #beefcattle #agriculture #ranching #WylieAgCast​​

    続きを読む 一部表示
    1 時間 16 分
  • The "Apple" of Water Trailers? How We Innovate in a Red Ocean Market | Heath Houston | Wylie AgCast
    2026/08/10

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, we sit down with Industrial Sales Manager Heath Houston to discuss leadership, market strategy, and the future of industrial equipment.

    We dive deep into what it takes to step into a new role, honor a legacy, and leverage the power of strong relationships to drive growth. Heath breaks down the vision for Wylie's Industrial Department, the incredible versatility required for equipment to handle everything from disaster relief to oilfields, and why healthy competition actually makes us better. We also unpack what it takes to build from ground zero in a crowded "red ocean" market—including how to become the "Apple" of water trailers—alongside the tough business realities of knowing when to pivot, balancing market shifts with innovation, and staying relevant through continuous internal improvement.

    From building a quality team culture to looking ahead at what's next for the industry, Heath walks us through the strategic mindset needed to navigate changing markets and build a lasting business.

    Chapters:

    00:00 - Intro

    01:07 - Heath's New Role: Taking on a Legacy & Building Relationships

    08:14 - Reimagining Wylie's Industrial Department

    16:50 - Improving something Built to Last a Lifetime

    20:09 - From Disaster Relief to Oilfields: Versatility in Industrial Equipment

    22:07 - Why Competition Makes Us Better

    26:10 - Starting from Scratch in a Red Ocean Market (The "Apple" of Water Trailers)

    32:50 - Balancing Business Realities & Knowing When to Pivot

    36:00 - Driving Innovation Through Market Shifts

    41:09 - The Future of Wylie Industrial

    44:33 - Building Quality Teams: Wylie Guys & Gals

    46:00 - How to Stay Relevant in a Changing Industry

    47:47 - Final Thoughts & Outro

    Check Us Out!

    https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Socials:

    Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Thanks For Watching!

    #industrial #business #WylieAgCast​​

    続きを読む 一部表示
    49 分
  • The Reality of Ag Engineering: Designing for the Future with Michael Etheridge | Wylie AgCast
    2026/07/06

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, we sit down with Michael Etheridge to break down the grit, science, and strategy behind modern agricultural engineering. We dive deep into the reality of heavy equipment design, exploring the massive differences between industrial and ag sprayers, and why perfect concepts on a computer screen often face a harsh reality check out in the actual field. Michael shares critical insights on navigating strict DOT regulations without losing your creative edge, the vital role the NATM plays in driving industry standards, and how cutting-edge precision technology like spot spraying is quietly saving producers millions in chemical costs.

    We also look ahead at the controversial debate of standardization versus customization, and how AI is beginning to reshape the engineering landscape. From his early days grinding in the oilfields to helping shape some of the most robust equipment in the industry, Michael walks us through the ultimate dividing line between a good engineer and a great one, offering invaluable advice for the next generation of builders.

    Chapters:

    00:00 - Intro

    00:53 - How Michael Got His Start (Oilfields & Engineering)

    11:31 - Why Perfect Designs Fail in the Real World

    13:10 - Ag vs. Industrial: Why You Can't Build Them the Same

    28:00 - The Underrated Tech Saving Millions in Chemical Costs

    32:04 - How to Stay Creative While Following Strict DOT Rules

    34:14 - Demystifying the NATM (And Why It Matters)

    45:41 - Is AI Taking Over Ag Engineering?

    48:30 - 3 Things That Make an Engineer Great

    53:07 - The Next Big Debate: Standard Parts vs. Custom Builds

    55:21 - Crucial Advice for New Engineers

    1:03:22 - Final Thoughts & Outro

    Check Us Out!

    https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Socials:

    Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Thanks For Watching!

    #agriculture #engineering #WylieAgCast​​

    続きを読む 一部表示
    1 時間 4 分
  • How to Speed Up Your Fill Times and Stop Wasting Product: Behind the Yellow Handle | Wylie AgCast
    2026/06/03

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, I sat down with the team at Banjo Liquid Handling Products, including Senior Application Engineer Aaron Reid, Senior Technical Sales Jason Clouser, and Regional Sales Manager Jake Danner—to dive into the liquid handling solutions that keep operations running smoother, safer, and more efficiently. From their roots as an American manufacturer to their presence across agricultural and industrial fields, this conversation goes "into the weeds" on the engineering precision and field performance that drive modern liquid handling.

    We explore the legacy of their iconic yellow-handle valve, the game-changing tech behind the M350 pump's FastFlow™ diffuser and patented tandem wet seal design, and the under-the-radar environmental and safety benefits of the Dry-Mate dry-disconnect series. We also look ahead at how Banjo is positioning itself for the next decade, tackling higher flow demands, industry regulations, and shifting distributor needs. More than anything, this episode is about legacy and precision—understanding how a commitment to durability, smart engineering, and intentional design translates directly to reduced downtime and maximum efficiency on the turnrow.

    Chapters:

    00:00 - Intro

    01:29 - Jake's Backstory: Getting into Banjo

    04:23 - How Banjo Became The Leader: The original Yellow Handle Origin

    07:06 - Solving Problems & Creating Lasting Solutions: Pain Points

    11:37 - M350 Pump Breakdown & Use Cases

    21:55 - DryMate Series Technology and It's Solutions

    31:35 - DryFit Technology: The Little Brother to DryMate

    34:55 - Drone Spraying, Autonomous Farming & New Industry Trends

    38:40 - New Projects, Longer Couplings & Customer Feedback

    41:30 - Diving Into More Than Ag: Banjo's Other Products

    46:06 - Temperature Regulation and Handing Extremes

    50:00 - Banjo in The Future: What's to Come

    54:00 - Final Thoughts & Outro

    Follow Banjo Liquid Handling:

    Website: https://www.banjocorp.com/banjo/?site=banjo

    Facebook: https://www.facebook.com/BanjoCorporation

    Instagram: https://www.instagram.com/banjo_corporation?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

    LinkedIn: https://www.linkedin.com/company/banjo-liquid-handling-products/posts/?feedView=all

    Check Us Out!

    https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Socials:

    Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Thanks For Watching!

    #agriculture #pumps #WylieAgCast​ @BanjoProducts ​

    続きを読む 一部表示
    56 分
  • Ag Mechanics & Precision Tech: Why Skilled Trades Are the Backbone of America with Kris Hiracheta
    2026/05/11

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, I sat down with Kris Hiracheta, Ag Mechanics Instructor at Lorenzo ISD, to explore the world of agricultural education, welding, technical training, and the future of skilled trades in rural America. From growing up around farming and agriculture to shaping the next generation of students in the shop classroom, this conversation dives deep into the real impact of Ag Mechanics beyond the stereotype of "shop class."

    We also explore teaching different learning styles, using welding as both a technical skill and artistic outlet, the value of small-town communities, programs like the 13/14 Campus that help students earn college credit close to home, and what the future of agriculture could look like over the next 20 years. More than anything, this episode is about legacy — investing in students, preserving practical knowledge, and building something that lasts beyond the classroom.

    Chapters:

    00:00 - Intro

    00:42 - From Farming to the Classroom: The Journey Into Ag Education

    02:33 - The Most Rewarding Moments as an Ag Teacher

    03:02 - What Ag Mechanics Actually Is (And Why It Matters)

    04:01 - Auto-Steer, Precision Tech & Modern Agriculture Systems

    05:14 - Welding Basics: Processes, Materials & Learning the Trade

    07:21 - FFA, Certifications, Build-Offs & Ag Competitions

    10:08 - Hydraulic Systems, Metals & Understanding Material Differences

    15:33 - Opportunities at Lorenzo ISD & the Texas Regional Pathways Network

    15:56 - AI in Ag Mechanics: Why Technology Won't Replace Skilled Trades

    20:20 - How Farming Experience Builds Better Troubleshooting Skills

    24:00 - Outside Projects, Student Interest & Adapting to Different Learning Styles

    25:15 - Welding as Art: Sculptures, Creativity & Technical Skill

    27:19 - The Current State of Agriculture & Challenges Facing Younger Generations

    30:38 - Putting a Project Together from Start to Finish

    36:05 - The 13/14 Campus: Helping Students Earn College Credit From Home

    38:30 - The Future of Agriculture Over the Next 20 Years

    39:42 - Family Farms, Student Impact & Leaving Behind a Legacy

    42:32 - Small Communities & Their Lasting Influence

    43:09 - Final Thoughts & Outro

    Follow Kris & Lorenzo ISD:

    Website: https://www.lorenzoisd.net

    Follow Lorenzo ISD on Facebook: https://www.facebook.com/lorenzoisd

    College Opportunities: https://www.lorenzoisd.net/page/scholarships https://www.lorenzoisd.net/page/P-TECH

    Check Us Out!

    https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Socials: Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Thanks For Watching!

    #agriculture #mechanics #welding #WylieAgCast​

    続きを読む 一部表示
    44 分
  • What's Really Going On In the Cotton Industry? (And What's Being Done) with CEO Kody Bessent | Wylie AgCast
    2026/04/07

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, I sat down with Kody Bessent; CEO of Plains Cotton Growers, to talk about the current state of the cotton industry and the policies shaping its future. We break down what Plains Cotton Growers does, how ag policy is developed, and the role of PACs and industry leaders in driving real change.

    We dive into key legislation like House Bill 43, disaster relief programs, farm bridge assistance, and the "One Big Beautiful Bill," and how these efforts impact cotton prices, insurance, and producer stability. We also discuss major challenges facing the industry—from water issues in South Texas to infrastructure and market pressures—and how research, innovation, and policy are working together to move agriculture forward.

    Finally, we look ahead to the future of cotton, including technology, market projections, and why keeping cotton strong in Texas matters for the entire U.S. economy.

    Chapters:

    00:00 - Intro

    01:06 - Kody Bessent's backstory and Texas agriculture roots

    03:29 - From agriculture to politics and the Mac Thornberry internship

    07:48 - Early career with High Plains Water District and entry into ag

    09:50 - What Plains Cotton Growers does and its industry influence

    11:40 - One Big Beautiful Bill and its impact on cotton prices and insurance

    13:39 - How agricultural politics works with PACs and lobbying

    15:00 - Texas House Bill 43 and farmer relief efforts

    18:29 - Cotton industry recovery and disaster assistance programs

    24:20 - Cotton infrastructure and rebuilding gins in Texas

    26:20 - South Texas water crisis and Mexico's role

    28:10 - Policy, research, and cotton breeding to prevent crop loss

    30:24 - Financial relief, land grants, and farmer support

    32:15 - Plains Cotton Growers Annual Meeting highlights

    36:40 - Tax reform and its impact on farmers

    39:00 - Organic vs conventional cotton and product quality

    41:18 - Agricultural policy efforts in Washington DC

    45:21 - Cotton industry outlook for 2026

    48:06 - Technology shaping the future of cotton farming

    49:00 - Why cotton in Texas matters to the US economy

    50:35 - Final Thoughts & Outro

    Follow PCG:

    Website - https://www.plainscotton.org/

    Facebook - https://www.facebook.com/plainscottongrowers

    Instagram - https://www.instagram.com/plainscottongrowers/

    X - https://x.com/PCGNews?s=20

    LinkedIn - https://www.linkedin.com/company/plains-cotton-growers/

    YouTube - https://www.youtube.com/@plainscottongrowersinc.6855

    Check Us Out!

    https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Socials:

    Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Thanks For Watching!

    #agriculture #cotton #legislature #WylieAgCast #cottonindustry​

    続きを読む 一部表示
    51 分
  • Crop Protection, GMO's & Managing Insect Ecosystems with Entomologist Dr. Suhas Vyavhare
    2026/03/02

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, I sat down with Dr. Suhas Vyavhare, Extension Entomologist with Texas A&M AgriLife Extension based in Lubbock, Texas. From growing up around agriculture in India to serving producers across West Texas, Dr. Vyavhare brings a global perspective to one of agriculture's most misunderstood forces — insects.

    In this conversation, we break down what an Extension Entomologist actually does, the battle between beneficial and destructive insects, and how entomologists act as ecosystem managers in cotton and row crop environments.

    We dive into GMOs, gene editing, biologicals, pesticide chemistry, invasive species, and why extinction is not the solution when it comes to population control. We also explore current AgriLife research, risk mitigation for producers, and how better margins, not just better yields, shape modern agriculture.

    Chapters:

    00:00 - Intro

    01:09 - What Does an Extension Entomologist Actually Do?

    01:30 - From Farming in India to West Texas Fields: Suhas' Journey

    03:25 - Entomology 101: How Bugs Shape Agriculture

    05:13 - Good Bugs vs. Bad Bugs: Why We Actually NEED Insects

    07:29 - Insecticides & Pesticides Explained

    09:00 - Climate Change Invasions & How Entomologists Control Ecosystems

    12:26 - Cotton Flea-hoppers, Bollworms & Row Crop Battles

    14:20 - Population Control: Why Extinction Isn't the Answer

    16:45 - GMOs, Gene Editing & Seedless Watermelons: What You Should Know

    26:06 - Inside the Lubbock AgriLife Research Projects

    27:50 - Wild Cotton & Perennials: Why Human Intervention Matters

    32:00 - Biologicals, Organic Farming & Why Conventional Still Matters

    36:28 - Texas A&M AgriLife: The Hidden Powerhouse Behind Ag Research

    41:28 - Better Margins, Not Just Bigger Yields: Managing Risk in Agriculture

    43:32 - Learning & Pursuing a career in Entomology

    44:20 - Water Minerals, Field Research & The Future of A.I. in Ag

    48:54 - Final Thoughts & Outro

    Follow Dr. Suhas Vyavhare:

    Website - https://entomology.tamu.edu/people/vyavhare-suhas/

    X - https://x.com/Dr_Suhas77?s=20

    LinkedIn - https://www.linkedin.com/in/suhas-vyavhare-613a4453/

    Check Us Out!

    https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Socials: Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Thanks For Watching!

    #agriculture #cotton #entomology #WylieAgCast

    続きを読む 一部表示
    51 分
  • Inside Wylie Manufacturing: People Come First, with Stephen Rankin | The Wylie AgCast
    2026/01/13

    Welcome to the Wylie AgCast!!

    In this episode of the Wylie AgCast, we go behind the scenes of Wylie Manufacturing with Vice President of Manufacturing & Operations Stephen Rankin. We break down manufacturing from the user's perspective, the engineering process behind Wylie equipment, and why building products that are "too good" has always been the standard.

    The conversation also covers supplying equipment for agriculture, municipalities, government agencies, and military applications, where quality and reliability matter most. We dive into supply chain challenges, precision technology advancements, and how Wylie is creating long-term career opportunities through partnerships with communities and schools. This episode offers an inside look at how Wylie builds equipment, develops people, and plans for the future.

    Chapters:

    00:00 - ESOP, New Role, A New Season at Wylie

    01:36 - From Texas Tech to Entrepreneurship: Stephen's Story

    05:00 - Garden City, Kansas: The Chapter That Shaped the Leader

    08:24 - Taking the Helm: Transitioning to Petersburg Manufacturing

    10:37 - Engineering Through the Operator's Lens

    15:50 - Built "Too Good": Why Quality Comes First

    20:00 - Beyond Agriculture: Serving Municipalities, Government & Military

    21:23 - Navigating Supply Chain Challenges in a Changing World

    27:22 - Opening the Door: Careers and Opportunity for the Next Generation

    29:00 - Partnering with Communities & Schools to Build the Future

    34:18 - Precision Technology & the Next Wave of Innovation

    37:34 - The Vision Ahead: Where Wylie Manufacturing Is Going

    38:00 - More Than a Job: Wylie as a Career Path

    40:57 - Customer First: Building a Company of Experts

    42:22 - Outro

    Socials:

    Facebook - https://www.facebook.com/wyliesprayers/

    Instagram - https://www.instagram.com/wylieimpsprayers/

    X - https://x.com/WylieSprayers

    Check Us Out! https://wyliesprayers.com/

    New Location - https://wyliesprayers.com/locations/progreso-tx/

    Thanks For Watching!

    #agriculture #manufacturing #career #WylieAgCast

    続きを読む 一部表示
    43 分